PRO Stock Analysis: Buy, Sell, or Hold?

PRO - Pros Holdings, Inc.

SERVICES-COMPUTER PROGRAMMING SERVICES
$23.25
0.00 (0.02%) ▲
BUY
MODERATE Confidence
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Last Updated: December 8, 2025
Earnings: Feb 05, 2026 4d

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
💡 BUY OPPORTUNITY: PRO shows positive signals but monitor for confirmation. Market pricing in 1.4% annual growth which appears achievable. Moderate conviction.

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$30.56
Based on 7.0% avg growth
INTRINSIC VALUE TODAY
$18.97
Trading above fair value

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: PRO is currently trading at $23.25, which is considered fair based on recent price action. The stock's valuation (Forward PE: 26.6) is in line with its historical norms (25.5). At these levels, the market is pricing in 1.4% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.

Technical Outlook: Technically, PRO is in a strong uptrend. The price is currently testing key support at $23.09. A bounce from this level would confirm strength, while a break below could signal further downside.

Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $25.60 (+10.2%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.

Quick Decision Summary

Current Position FAIR
Company Quality Score 57/100 (HOLD)
Volume Confirmation UNKNOWN
Confidence Score 66.2%

Protect Your Profits

PRO is technically overbought (RSI 74). Consider hedging now to protect against a potential pullback while keeping your upside.

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All Signals

  • NEUTRAL: Price in fair range
  • NEUTRAL: Mixed technical signals (40/100)
  • BULLISH: Trading below Wall St target ($25.60)
  • NEUTRAL: Market pricing in 1.4% annual earnings growth - fairly valued

Support & Resistance Levels

Support Level $23.09
Resistance Level $23.26
Current Trend Strong Uptrend

Fundamental Context

Forward P/E (Next Year Est.) 26.64
Wall Street Target $25.60 (+10.2%)
Revenue Growth (YoY) 10.9%
Profit Margin -3.3%
Valuation Premium vs History +1.4% premium
PE vs Historical 26.6 vs 25.5 FAIR
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +1.4% (market-implied from PE analysis)
1-Year Target $23.57 (+1%)
2-Year Target $23.90 (+3%)
3-Year Target $24.23 (+4%)
3-Yr Target (if PE normalizes) (PE: 27→26) PE COMPRESSION $23.19 (0%)
Earnings growth offset by PE compression
Last updated: January 31, 2026 11:40 AM ET
Data refreshes hourly during market hours. Next update: 12:40 PM
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