Is ZETA stock a Buy, Sell, or Hold?

Based on our analysis, ZETA is currently a HOLD with moderate confidence. 📊 HOLD: ZETA shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.

What is the fair value of ZETA stock?

Our analysis estimates the fair value range for ZETA to be between $15.94 and $18.44. The current price is $15.79.

What is the analyst price target for ZETA?

The average Wall Street analyst price target for ZETA is $29.08. This implies a potential upside of 84.2% from current levels.

ZETA Stock Analysis: Buy, Sell, or Hold?

ZETA - Zeta Global Holdings Corp.

SERVICES-PREPACKAGED SOFTWARE

$15.79

0.06 (0.38%) ▲

5d: -1.8%

30d: -15.83%

90d: -22.41%

HOLD

MODERATE Confidence

Protect Your ZETA Gains

Analysis Updated: Apr 2, 2026 12:00 AM ET

Earnings: May 07, 2026

Smart Money Accumulation

ZETA is down 14.2% this week, but smart money is accumulating calls. Top strike: $25 2026-06-18 with 5,046 OI. Call ratio: 62% View Scanner →

Strength: 8.2/10

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Interactive Price Chart (1 Month)

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💡

Bottom Line:
📊 HOLD: ZETA shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

Adjust Growth Assumption: 25.0%

0% (Stagnation) 50% (Hyper Growth)

EST. PRICE IN 2031

$41.41

Based on 14.5% avg growth

INTRINSIC VALUE TODAY

$25.71

38.6% Margin of Safety

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 17.9x Exit PE.

View Full DCF Model

In-depth Analysis How we analyze

Valuation Analysis: ZETA is currently trading at $15.79, which is considered oversold relative to its 30-day fair value range of $15.94 to $18.44. From a valuation perspective, the stock is trading at a discount (Forward PE: 13.3) compared to its historical average (17.9). Remarkably, the market is currently pricing in an annual earnings decline of 9.5% over the next few years. This aligns with recent fundamental challenges.

Technical Outlook: Technically, ZETA is in a strong uptrend. Immediate support is located at $14.37, while resistance sits at $17.77.

Market Sentiment: ZETA has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $29.08 (+84.2%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.

Quick Decision Summary

Current Position OVERSOLD

Fair Price Range $15.94 - $18.44

Company Quality Score 55/100 (HOLD)

Volume Confirmation HIGH

Confidence Score 57.1%

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All Signals

BULLISH: Price oversold vs 30-day range
BEARISH: Weak technical setup (25/100)
BULLISH: High volume confirmation
BULLISH: Trading 84.2% below Wall St target ($29.08)

Fair Price Analysis

30-Day Fair Range $15.94 - $18.44

Current vs Fair Value OVERSOLD

Support & Resistance Levels

Support Level $14.37

Resistance Level $17.77

Current Trend Strong Uptrend

Technical data as of Apr 2, 2026

Fundamental Context

Forward P/E (Next Year Est.) 13.29

Wall Street Target $29.08 (+84.2%)

Revenue Growth (YoY) 25.4%

Earnings Growth (YoY) -51.1%

Profit Margin -2.4%

Valuation Discount vs History -9.5% cheaper

PE vs Historical 13.3 vs 17.9 CHEAP

Market-Implied Price Targets If current PE multiple persists

Implied Growth (YoY): -9.5% (market-implied from PE analysis)

1-Year Target $14.29 (-10%)

2-Year Target $12.93 (-18%)

3-Year Target $11.70 (-26%)

3-Yr Target (if PE normalizes) (PE: 13→18) $15.76 (0%)

3-Year Scenarios Using analyst projected EPS growth

Bull: (PE: 20.6, Growth: 25.8%) $48.60 (+208%)

Base: (SPY PE: 13.3, Growth: 25.8%) $31.40 (+99%)

Bear: (PE: 11.3, Growth: 25.8%) $26.69 (+69%)

💡 Upside Surprise Potential

If earnings stabilize (0% growth), PE could expand from 13.3 to 17.9

Stabilization Target: $21.26 (+34.7%)

PE Expansion Potential: +34.7%

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Last updated: April 02, 2026 5:26 PM ET
Data refreshes hourly during market hours. Next update: 6:26 PM

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Insider Activity (6 Months)

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INSIDERS SELLING

Recent Transactions

Jeanine Silberblatt SELL 12990 shares 2025-12-12

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Advanced ZETA Option Strategies

Professional options setups generated by AI based on today's ZETA price and gamma walls.

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