LAMR Stock Analysis: Buy, Sell, or Hold?
LAMR - Lamar Advertising Co
$128.31
0.31 (0.24%)
▲
HOLD
MODERATE Confidence
Last Updated: January 30, 2026
Earnings: Feb 20, 2026
19d
Get Alerted When LAMR Hits Your Target Price
Join 10,000+ traders who never miss a move
You're in! Check your email to confirm and set your target price.
100% Free
No spam, ever
Unsubscribe anytime
Interactive Price Chart (1 Month)
Loading chart...
Loading historical data...
Bottom Line:
📊 HOLD: LAMR shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: LAMR shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$28.33
Based on -23.5% avg growth
INTRINSIC VALUE TODAY
$17.59
Trading above fair value
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 21.7x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: LAMR is currently trading at $128.31, which is considered fair relative to its 30-day fair value range of $126.13 to $130.40. The stock's valuation (Forward PE: 21.6) is in line with its historical norms (21.7). Remarkably, the market is currently pricing in an annual earnings decline of 0.1% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, LAMR is in a uptrend. The price is currently testing key support at $126.76. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: LAMR has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. In the options market, Implied Volatility is low (2th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, LAMR is in a uptrend. The price is currently testing key support at $126.76. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: LAMR has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. In the options market, Implied Volatility is low (2th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
FAIR
Fair Price Range
$126.13 -
$130.40
Company Quality Score
53/100
(HOLD)
Options IV Signal
2th percentile
(COMPLACENCY WARNING)
Volume Confirmation
HIGH
Confidence Score
55.8%
Protect Your Profits
Holding LAMR? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- NEUTRAL: Price in fair range
- BULLISH: Options cheap (IV 2th percentile)
- BEARISH: Weak technical setup (25/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($134.80)
Fair Price Analysis
30-Day Fair Range
$126.13 -
$130.40
Current vs Fair Value
FAIR
Expected Move (7 Days)
±$3.49
(2.7%)
Support & Resistance Levels
Support Level
$126.76
Resistance Level
$134.41
Current Trend
Uptrend
Fundamental Context
Forward P/E (Next Year Est.)
21.64
Wall Street Target
$134.80
(+5.3%)
Revenue Growth (YoY)
3.3%
Earnings Growth (YoY)
-2.8%
Profit Margin
19.2%
Valuation Discount vs History
-0.1% cheaper
PE vs Historical
21.6 vs 21.7
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-0.1%
(market-implied from PE analysis)
1-Year Target
$127.87
(0%)
2-Year Target
$127.74
(0%)
3-Year Target
$127.62
(0%)
3-Yr Target (if PE normalizes)
(PE: 22→22)
$127.94
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.3, Growth: -51.0%)
$129.87
(+2%)
Base:
(SPY PE: 21.6, Growth: -51.0%)
$126.05
(-2%)
Bear:
(PE: 18.4, Growth: -51.0%)
$107.14
(-16%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (30x PE), but valuation improves significantly next year (22x PE) as earnings recover.
Trailing PE: 29.84 | Current EPS (TTM): $4.26
Bull Case
$194.11
(+51%)
Analyst growth 38.8%, PE expands to 32.8
Base Case
$176.47
(+38%)
Market implied 38.8%, PE stable at 29.8
Bear Case
$86.44
(-33%)
Severe decline -20.0%, PE contracts to 25.4
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 21.6 to 21.7
Stabilization Target:
$128.33
(+0.3%)
PE Expansion Potential:
+0.3%
Last updated: January 30, 2026 9:44 PM ET
Data refreshes hourly during market hours. Next update: 10:44 PM
Data refreshes hourly during market hours. Next update: 10:44 PM
🔥 Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
|---|
Technical Signals Check
Is LAMR showing a specific setup today?
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Jay Lecoryelle Johnson
SELL
22000 shares
2025-08-22
Top Rated REIT - Specialty Stocks
Top-rated stocks in REIT - Specialty by analyst ratings.
| Stock | Analyst Consensus | Analyst Target | Tradestie Score |
|---|---|---|---|
|
EQIX
Equinix Inc |
STRONG BUY
28 analysts |
$959 | 62 BUY |
|
DLR
Digital Realty Trust Inc |
STRONG BUY
27 analysts |
$199 | 66 BUY |
|
AMT
American Tower Corp |
STRONG BUY
23 analysts |
$218 | 63 BUY |
|
GLPI
Gaming & Leisure Propert… |
BUY
24 analysts |
$54 | 57 HOLD |
|
WY
Weyerhaeuser Company |
STRONG BUY
14 analysts |
$30 | 60 BUY |
Advanced LAMR Option Strategies
Professional options setups generated by AI based on today's LAMR price and gamma walls.
