Is COLM stock a Buy, Sell, or Hold?

Based on our analysis, COLM is currently a HOLD with moderate confidence. 📊 HOLD: COLM shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.

What is the fair value of COLM stock?

Our analysis estimates the fair value range for COLM to be between $53.56 and $56.08. The current price is $55.28.

What is the analyst price target for COLM?

The average Wall Street analyst price target for COLM is $59.33. This implies a potential upside of 7.3% from current levels.

COLM Stock Analysis: Buy, Sell, or Hold?

COLM - Columbia Sportswear Co

APPAREL & OTHER FINISHD PRODS OF FABRICS & SIMILAR MATL

$55.28

1.15 (2.12%) ▲

HOLD

MODERATE Confidence

Protect Your COLM Gains

Last Updated: January 30, 2026

Earnings: Feb 03, 2026 1d

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Interactive Price Chart (1 Month)

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Bottom Line:
📊 HOLD: COLM shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

Adjust Growth Assumption: -1.3%

0% (Stagnation) 50% (Hyper Growth)

EST. PRICE IN 2031

$59.06

Based on 1.4% avg growth

INTRINSIC VALUE TODAY

$36.67

Trading above fair value

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 18.5x Exit PE.

View Full DCF Model

In-depth Analysis How we analyze

Valuation Analysis: COLM is currently trading at $55.28, which is considered fair relative to its 30-day fair value range of $53.56 to $56.08. The stock's valuation (Forward PE: 18.5) is in line with its historical norms (18.5). At these levels, the market is pricing in 0.0% annual earnings growth.

Technical Outlook: Technically, COLM is in a uptrend. The price is approaching resistance at $55.58. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.

Market Sentiment: COLM has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. In the options market, Implied Volatility is low (10th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.

Quick Decision Summary

Current Position FAIR

Fair Price Range $53.56 - $56.08

Company Quality Score 55/100 (HOLD)

Options IV Signal 10th percentile (LOW)

Volume Confirmation HIGH

Confidence Score 55.8%

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All Signals

NEUTRAL: Price in fair range
BULLISH: Options cheap (IV 10th percentile)
BEARISH: Weak technical setup (25/100)
BULLISH: High volume confirmation
NEUTRAL: Near Wall St target ($59.33)

Fair Price Analysis

30-Day Fair Range $53.56 - $56.08

Current vs Fair Value FAIR

Expected Move (7 Days) ±$3.26 (5.9%)

Support & Resistance Levels

Support Level $51.72

Resistance Level $55.58

Current Trend Uptrend

Fundamental Context

Forward P/E (Next Year Est.) 18.50

Wall Street Target $59.33 (+7.3%)

Revenue Growth (YoY) 1.3%

Earnings Growth (YoY) -39.1%

Profit Margin 5.5%

PE vs Historical 18.5 vs 18.5 FAIR

Market-Implied Price Targets If current PE multiple persists

Implied Growth (YoY): 0% (market-implied from PE analysis)

1-Year Target $55.28 (0%)

2-Year Target $55.28 (0%)

3-Year Target $55.28 (0%)

3-Yr Target (if PE normalizes) (PE: 19→19) PE COMPRESSION $55.28 (0%)

Earnings growth offset by PE compression

3-Year Scenarios Using analyst projected EPS growth

Bull: (PE: 22.3, Growth: -1.3%) $64.08 (+16%)

Base: (SPY PE: 18.5, Growth: -1.3%) $53.17 (-4%)

Bear: (PE: 15.7, Growth: -1.3%) $45.19 (-18%)

📈 Valuation based on Current Earnings

Trailing PE: 16.28 | Current EPS (TTM): $3.31

Bull Case $53.50 (-3%)

Analyst growth -9.7%, PE expands to 17.9

Base Case $48.64 (-12%)

Market implied -9.7%, PE stable at 16.3

Bear Case $36.64 (-34%)

Severe decline -20.0%, PE contracts to 13.8

These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.

Last updated: January 31, 2026 10:34 PM ET
Data refreshes hourly during market hours. Next update: 11:34 PM

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Technical Signals Check

Is COLM showing a specific setup today?

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Insider Activity (6 Months)

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Advanced COLM Option Strategies

Professional options setups generated by AI based on today's COLM price and gamma walls.

Iron Condor Bull Call Bear Put Collar

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