GCO Stock Analysis: Buy, Sell, or Hold?

GCO - Genesco Inc.

RETAIL-SHOE STORES
$28.93
-1.82 (-5.92%) ▼
WAIT
LOW Confidence
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Last Updated: January 30, 2026
Earnings: Mar 06, 2026

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Interactive Price Chart (1 Month)

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Bottom Line:
⏸️ WAIT FOR STABILIZATION: GCO is down 14.7% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$56.32
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$34.97
17.3% Margin of Safety

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 13.5x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: GCO is currently trading at $28.93, which is considered fair relative to its 30-day fair value range of $25.00 to $34.87. The stock's valuation (Forward PE: 14.3) is in line with its historical norms (13.5). At these levels, the market is pricing in 2.1% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.

Technical Outlook: Technically, GCO is showing sideways momentum. The price is currently testing key support at $28.51. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 5.9% recently.

Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $38.00 (+23.6%). Current signals suggest waiting for a better entry point before initiating new positions.

Quick Decision Summary

Current Position FAIR
Fair Price Range $25.00 - $34.87
Company Quality Score 54/100 (HOLD)
Options IV Signal 50th percentile (NORMAL)
Volume Confirmation HIGH
Confidence Score 68.8%

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All Signals

  • NEUTRAL: Price in fair range
  • NEUTRAL: Options fairly priced (IV 50th percentile)
  • NEUTRAL: Mixed technical signals (40/100)
  • BULLISH: High volume confirmation
  • BEARISH: Downward momentum (-5.9%)
  • BULLISH: Trading 23.6% below Wall St target ($38.00)
  • NEUTRAL: Market pricing in 2.1% annual earnings growth - fairly valued
  • WARNING: Recommendation downgraded due to -14.7% 5-day decline - wait for stabilization

Fair Price Analysis

30-Day Fair Range $25.00 - $34.87
Current vs Fair Value FAIR
Expected Move (7 Days) ±$2.77 (9.6%)

Support & Resistance Levels

Support Level $28.51
Resistance Level $38.95
Current Trend Sideways

Fundamental Context

Forward P/E (Next Year Est.) 14.35
Wall Street Target $38.00 (+23.6%)
Revenue Growth (YoY) 3.3%
Earnings Growth (YoY) 27.2%
Valuation Premium vs History +2.1% premium
PE vs Historical 14.4 vs 13.5 FAIR
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +2.1% (market-implied from PE analysis)
1-Year Target $31.40 (+2%)
2-Year Target $32.06 (+4%)
3-Year Target $32.73 (+6%)
3-Yr Target (if PE normalizes) (PE: 14→14) PE COMPRESSION $30.78 (+0%)
Earnings growth offset by PE compression
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 22.3, Growth: 41.3%) $134.68 (+338%)
Base: (SPY PE: 14.4, Growth: 41.3%) $86.68 (+182%)
Bear: (PE: 12.2, Growth: 41.3%) $73.68 (+140%)
Last updated: January 30, 2026 5:43 PM ET
Data refreshes hourly during market hours. Next update: 6:43 PM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
0
Sells
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Net
NEUTRAL

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Advanced GCO Option Strategies

Professional options setups generated by AI based on today's GCO price and gamma walls.

Iron Condor Bull Call Bear Put Collar

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