ROST Stock Analysis: Buy, Sell, or Hold?
ROST - Ross Stores Inc
$212.75
-0.52 (-0.24%)
▼
5d:
-5.78%
30d:
-4.15%
90d:
+8.25%
HOLD
LOW Confidence
Analysis Updated: May 15, 2026 12:00 AM ET
Earnings: May 21, 2026
2d
Smart Money Accumulation
ROST is down 5.8% this week, but smart money is accumulating calls. Top strike: $220 2026-06-18 with 801 OI. Call ratio: 63% View Scanner →
Strength: 4.2/10
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: ROST is fairly valued with market pricing in 1.3% annual growth. Fine to hold or accumulate slowly on dips.
📊 HOLD: ROST is fairly valued with market pricing in 1.3% annual growth. Fine to hold or accumulate slowly on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$256.62
Based on 7.4% avg growth
INTRINSIC VALUE TODAY
$159.34
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: ROST is currently trading at $212.75, which is considered oversold relative to its 30-day fair value range of $218.24 to $228.14. The stock's valuation (Forward PE: 29.5) is in line with its historical norms (28.4). At these levels, the market is pricing in 1.3% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, ROST is in a strong uptrend. The price is currently testing key support at $209.12. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $236.69 (+11.3%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, ROST is in a strong uptrend. The price is currently testing key support at $209.12. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $236.69 (+11.3%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$218.24 -
$228.14
Company Quality Score
55/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
78.1%
Protect Your Profits
Holding ROST? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($236.69)
- NEUTRAL: Market pricing in 1.3% annual earnings growth - fairly valued
- CAUTION: Recommendation downgraded due to -5.8% 5-day decline
Trading Range Analysis
30-Day Trading Range
$218.24 -
$228.14
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$209.13
Resistance Level
$231.16
Current Trend
Strong Uptrend
Technical data as of
May 15, 2026
Fundamental Context
Forward P/E (Next Year Est.)
29.51
Wall Street Target
$236.69
(+11.3%)
Revenue Growth (YoY)
12.2%
Earnings Growth (YoY)
11.8%
Profit Margin
9.4%
Valuation Premium vs History
+1.3% premium
PE vs Historical
29.5 vs 28.4
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+1.3%
(market-implied from PE analysis)
1-Year Target
$215.52
(+1%)
2-Year Target
$218.32
(+3%)
3-Year Target
$221.16
(+4%)
3-Yr Target (if PE normalizes)
(PE: 30→28)
PE COMPRESSION
$212.82
(0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 29.5, Growth: 10.7%)
$288.78
(+36%)
Base:
(SPY PE: 22.1, Growth: 10.7%)
$215.96
(+2%)
Bear:
(PE: 18.8, Growth: 10.7%)
$183.57
(-14%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (32x PE), but valuation improves significantly next year (30x PE) as earnings recover.
Trailing PE: 32.26 | Current EPS (TTM): $6.61
Bull Case
$255.85
(+20%)
Analyst growth 9.1%, PE expands to 35.5
Base Case
$232.59
(+9%)
Market implied 9.1%, PE stable at 32.3
Bear Case
$145.02
(-32%)
Severe decline -20.0%, PE contracts to 27.4
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: May 18, 2026 6:47 AM ET
Data refreshes hourly during market hours. Next update: 7:47 AM
Data refreshes hourly during market hours. Next update: 7:47 AM
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Technical Signals Check
Is ROST showing a specific setup today?
Insider Activity (6 Months)
1
Buys
5
Sells
Net
INSIDERS SELLING
Recent Transactions
Karen Sykes
SELL
5506 shares
2026-03-25
Michael J Hartshorn
SELL
15813 shares
2026-03-25
Karen Sykes
SELL
2556 shares
2026-03-10
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Advanced ROST Option Strategies
Professional options setups generated by AI based on today's ROST price and gamma walls.
