HELE Stock Analysis: Buy, Sell, or Hold?

HELE - Helen Of Troy Ltd

ELECTRIC HOUSEWARES & FANS
$14.42
0.41 (2.93%) ▲
5d: -2.96%
30d: -15.92%
90d: -31.66%
HOLD
MODERATE Confidence
Protect Your HELE Gains
Analysis Updated: Mar 31, 2026 12:00 AM ET
Earnings: Apr 23, 2026 21d
Smart Money Accumulation

HELE is down 7.3% this week, but smart money is accumulating calls. Top strike: $20 2026-05-15 with 386 OI. Call ratio: 84% View Scanner →

Strength: 7.1/10

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
📊 HOLD: HELE shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$15.37
Based on 0.4% avg growth
INTRINSIC VALUE TODAY
$9.54
Trading above fair value

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 4.5x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: HELE is currently trading at $14.42, which is considered oversold relative to its 30-day fair value range of $14.90 to $17.27. The stock's valuation (Forward PE: 4.3) is in line with its historical norms (4.5). Remarkably, the market is currently pricing in an annual earnings decline of 1.4% over the next few years. This pessimistic expectation contrasts with the company's recent 24.9% earnings growth, suggesting potential undervaluation if the company simply maintains stability.

Technical Outlook: Technically, HELE is in a strong downtrend. Immediate support is located at $13.85, while resistance sits at $15.84.

Market Sentiment: HELE has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $26.67 (+84.9%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.

Quick Decision Summary

Current Position OVERSOLD
Fair Price Range $14.90 - $17.27
Company Quality Score 51/100 (HOLD)
Options IV Signal 62th percentile (NORMAL)
Volume Confirmation HIGH
Confidence Score 59.6%

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All Signals

  • BULLISH: Price oversold vs 30-day range
  • NEUTRAL: Options fairly priced (IV 62th percentile)
  • BEARISH: Weak technical setup (25/100)
  • BULLISH: High volume confirmation
  • BULLISH: Trading 84.9% below Wall St target ($26.67)

Fair Price Analysis

30-Day Fair Range $14.90 - $17.27
Current vs Fair Value OVERSOLD
Expected Move (7 Days) ±$1.72 (11.9%)

Support & Resistance Levels

Support Level $13.85
Resistance Level $15.84
Current Trend Strong Downtrend
Technical data as of Mar 31, 2026

Fundamental Context

Forward P/E (Next Year Est.) 4.30
Wall Street Target $26.67 (+84.9%)
Revenue Growth (YoY) -3.4%
Earnings Growth (YoY) 24.9%
Profit Margin -44.0%
Valuation Discount vs History -1.4% cheaper
PE vs Historical 4.3 vs 4.5 FAIR
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): -1.4% (market-implied from PE analysis)
1-Year Target $14.22 (-1%)
2-Year Target $14.02 (-3%)
3-Year Target $13.82 (-4%)
3-Yr Target (if PE normalizes) (PE: 4→5) $14.46 (+0%)
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 22.4, Growth: -3.2%) $67.86 (+371%)
Base: (SPY PE: 4.3, Growth: -3.2%) $13.06 (-9%)
Bear: (PE: 3.7, Growth: -3.2%) $11.10 (-23%)
💡 Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 4.3 to 4.5
Stabilization Target: $15.09 (+4.6%)
PE Expansion Potential: +4.6%
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Last updated: March 31, 2026 10:32 PM ET
Data refreshes hourly during market hours. Next update: 11:32 PM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL

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Advanced HELE Option Strategies

Professional options setups generated by AI based on today's HELE price and gamma walls.

Iron Condor Bull Call Bear Put Collar

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