NUS Stock Analysis: Buy, Sell, or Hold?
NUS - NuSkin Enterprises, Inc.
$10.61
-0.03 (-0.28%)
▼
BUY
MODERATE Confidence
Last Updated: January 30, 2026
Earnings: Feb 12, 2026
11d
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Interactive Price Chart (1 Month)
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Bottom Line:
💡 BUY OPPORTUNITY: NUS shows positive signals but monitor for confirmation. Market pricing in 1.2% annual growth which appears achievable. Moderate conviction.
💡 BUY OPPORTUNITY: NUS shows positive signals but monitor for confirmation. Market pricing in 1.2% annual growth which appears achievable. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$14.06
Based on 6.6% avg growth
INTRINSIC VALUE TODAY
$8.73
Trading above fair value
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 7.2x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: NUS is currently trading at $10.61, which is considered fair relative to its 30-day fair value range of $9.88 to $11.01. The stock's valuation (Forward PE: 7.5) is in line with its historical norms (7.2). At these levels, the market is pricing in 1.2% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, NUS is in a downtrend. Immediate support is located at $10.00, while resistance sits at $11.67.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. However, the stock is trading significantly above the average Wall Street target of $7.50. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, NUS is in a downtrend. Immediate support is located at $10.00, while resistance sits at $11.67.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. However, the stock is trading significantly above the average Wall Street target of $7.50. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Fair Price Range
$9.88 -
$11.01
Company Quality Score
50/100
(HOLD)
Options IV Signal
50th percentile
(NORMAL)
Volume Confirmation
HIGH
Confidence Score
65.0%
All Signals
- NEUTRAL: Price in fair range
- NEUTRAL: Options fairly priced (IV 50th percentile)
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BEARISH: Trading 29.5% above Wall St target ($7.50)
- NEUTRAL: Market pricing in 1.2% annual earnings growth - fairly valued
Fair Price Analysis
30-Day Fair Range
$9.88 -
$11.01
Current vs Fair Value
FAIR
Expected Move (7 Days)
±$1.13
(10.6%)
Support & Resistance Levels
Support Level
$10.00
Resistance Level
$11.67
Current Trend
Downtrend
Fundamental Context
Forward P/E (Next Year Est.)
7.49
Wall Street Target
$7.50
(-29.5%)
Revenue Growth (YoY)
-15.3%
Earnings Growth (YoY)
103.6%
Profit Margin
7.0%
Valuation Premium vs History
+1.2% premium
PE vs Historical
7.5 vs 7.2
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+1.2%
(market-implied from PE analysis)
1-Year Target
$10.77
(+1%)
2-Year Target
$10.90
(+2%)
3-Year Target
$11.03
(+4%)
3-Yr Target (if PE normalizes)
(PE: 7→7)
PE COMPRESSION
$10.60
(0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.3, Growth: 9.2%)
$41.27
(+288%)
Base:
(SPY PE: 7.5, Growth: 9.2%)
$13.87
(+30%)
Bear:
(PE: 6.4, Growth: 9.2%)
$11.79
(+11%)
📈
Valuation based on Current Earnings
Trailing PE: 4.47 | Current EPS (TTM): $2.19
Bull Case
$6.98
(-34%)
Analyst growth -35.2%, PE expands to 4.9
Base Case
$6.34
(-40%)
Market implied -35.2%, PE stable at 4.5
Bear Case
$6.65
(-37%)
Severe decline -20.0%, PE contracts to 3.8
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Last updated: January 31, 2026 8:26 AM ET
Data refreshes hourly during market hours. Next update: 9:26 AM
Data refreshes hourly during market hours. Next update: 9:26 AM
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Technical Signals Check
Is NUS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
4
Sells
Net
INSIDERS SELLING
Recent Transactions
Laura Nathanson
SELL
6489 shares
2025-09-04
Chayce David Clark
SELL
20000 shares
2025-09-03
Daniel W Campbell
SELL
9046 shares
2025-08-29
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Advanced NUS Option Strategies
Professional options setups generated by AI based on today's NUS price and gamma walls.
