RMAX Stock Analysis: Buy, Sell, or Hold?

RMAX - RE/MAX HOLDINGS, INC.

REAL ESTATE AGENTS & MANAGERS (FOR OTHERS)
$9.32
0.35 (3.90%) ▲
5d: -4.9%
30d: +45.4%
90d: +36.06%
BUY
MODERATE Confidence
Analysis Updated: May 15, 2026 12:00 AM ET
Earnings: May 07, 2026 0d
Smart Money Accumulation

RMAX is down 4.0% this week, but smart money is accumulating calls. Top strike: $7.5 2026-06-18 with 1,304 OI. Call ratio: 64% View Scanner →

Strength: 3.4/10

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
💡 BUY OPPORTUNITY: RMAX shows positive signals but monitor for confirmation. Market pricing in 5.0% growth. Moderate conviction.
See Forward Earnings Fair Value & Price Prediction →

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$10.90
Based on 7.2% avg growth
INTRINSIC VALUE TODAY
$6.77
Trading above historical range

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 5.4x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: RMAX is currently trading at $9.32, which is considered fair relative to its 30-day fair value range of $6.52 to $10.55. From a valuation perspective, the stock is trading at a premium (Forward PE: 6.3) compared to its historical average (5.4). At these levels, the market is pricing in 5.0% annual earnings growth.

Technical Outlook: Technically, RMAX is in a uptrend. Immediate support is located at $8.81, while resistance sits at $11.40. The stock is showing strong short-term momentum, up 3.9% recently.

Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $11.40 (+27.1%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.

Quick Decision Summary

Current Position FAIR
Historical Trading Range $6.52 - $10.55
Company Quality Score 55/100 (HOLD)
Options IV Signal 63th percentile (NORMAL)
Volume Confirmation MODERATE
Confidence Score 74.6%

All Signals

  • NEUTRAL: Price in fair range
  • NEUTRAL: Options fairly priced (IV 63th percentile)
  • NEUTRAL: Mixed technical signals (40/100)
  • BULLISH: Strong upward momentum (+3.9%)
  • BULLISH: Trading 27.1% below Wall St target ($11.40)
  • BULLISH: Expecting earnings turnaround to 5.0% growth with -5.7% revenue growth

Trading Range Analysis

30-Day Trading Range $6.52 - $10.55
Current vs Trading Range FAIR
Expected Move (7 Days) ±$1.66 (17.8%)

Support & Resistance Levels

Support Level $8.81
Resistance Level $11.40
Current Trend Uptrend
Technical data as of May 18, 2026

Fundamental Context

Forward P/E (Next Year Est.) 6.28
Wall Street Target $11.40 (+27.1%)
Revenue Growth (YoY) -5.7%
Earnings Growth (YoY) -75.7%
Profit Margin 0.1%
Valuation Premium vs History +5.0% premium
PE vs Historical 6.3 vs 5.4 STRETCHED
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +5.0% (market-implied from PE analysis)
1-Year Target $9.42 (+5%)
2-Year Target $9.89 (+10%)
3-Year Target $10.38 (+16%)
3-Yr Target (if PE normalizes) (PE: 6→5) PE COMPRESSION $8.92 (-1%)
Earnings growth offset by PE compression
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 22.1, Growth: 10.4%) $42.40 (+373%)
Base: (SPY PE: 6.3, Growth: 10.4%) $12.07 (+35%)
Bear: (PE: 5.3, Growth: 10.4%) $10.26 (+14%)
📈 Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (12x PE), but valuation improves significantly next year (6x PE) as earnings recover.
Forward PE: 12.08 | Forward EPS (Implied): $0.74
Bull Case $10.83 (+21%)
Analyst growth 15.0%, PE expands to 12.7
Base Case $8.97 (0%)
Market implied 0.0%, PE stable at 12.1
Bear Case $6.86 (-24%)
Severe decline -15.0%, PE contracts to 10.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
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Last updated: May 18, 2026 1:08 PM ET
Data refreshes hourly during market hours. Next update: 2:08 PM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Adam K Peterson SELL 61000 shares 2026-04-01
Adam K Peterson SELL 81693 shares 2026-03-31

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Advanced RMAX Option Strategies

Professional options setups generated by AI based on today's RMAX price and gamma walls.

Iron Condor Bull Call Bear Put Collar

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