COOK Stock Analysis: Buy, Sell, or Hold?

COOK - Traeger, Inc.

HOUSEHOLD APPLIANCES
$1.10
0.03 (2.80%) ▲
HOLD
LOW Confidence
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Last Updated: January 30, 2026
Earnings: Mar 05, 2026

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Interactive Price Chart (1 Month)

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💡
Bottom Line:
📊 HOLD: COOK is fairly valued with market pricing in 1.8% annual growth. Fine to hold or accumulate slowly on dips.

In-depth Analysis How we analyze

Valuation Analysis: COOK is currently trading at $1.10, which is considered slightly high relative to its 30-day fair value range of $0.97 to $1.10. The stock's valuation (Forward PE: 8.4) is in line with its historical norms (7.9). At these levels, the market is pricing in 1.8% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.

Technical Outlook: Technically, COOK is in a downtrend. Immediate support is located at $1.02, while resistance sits at $1.17.

Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $1.49 (+38.9%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.

Quick Decision Summary

Current Position SLIGHTLY HIGH
Fair Price Range $0.97 - $1.10
Company Quality Score 46/100 (HOLD)
Options IV Signal 61th percentile (NORMAL)
Volume Confirmation HIGH
Confidence Score 66.9%

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All Signals

  • NEUTRAL: Options fairly priced (IV 61th percentile)
  • NEUTRAL: Mixed technical signals (55/100)
  • BULLISH: High volume confirmation
  • BULLISH: Trading 38.9% below Wall St target ($1.49)
  • NEUTRAL: Market pricing in 1.8% annual earnings growth - fairly valued
  • CAUTION: Recommendation downgraded due to -5.2% 5-day decline

Fair Price Analysis

30-Day Fair Range $0.97 - $1.10
Current vs Fair Value SLIGHTLY HIGH
Expected Move (7 Days) ±$0.22 (20.4%)

Support & Resistance Levels

Support Level $1.02
Resistance Level $1.17
Current Trend Downtrend

Fundamental Context

Forward P/E (Next Year Est.) 8.36
Wall Street Target $1.49 (+38.9%)
Revenue Growth (YoY) 2.7%
Profit Margin -18.0%
Valuation Premium vs History +1.8% premium
PE vs Historical 8.4 vs 7.9 FAIR
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): +1.8% (market-implied from PE analysis)
1-Year Target $1.09 (+2%)
2-Year Target $1.11 (+4%)
3-Year Target $1.13 (+6%)
3-Yr Target (if PE normalizes) (PE: 8→8) PE COMPRESSION $1.07 (0%)
Earnings growth offset by PE compression
Last updated: January 31, 2026 3:32 PM ET
Data refreshes hourly during market hours. Next update: 4:32 PM
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Ticker Score Recommendation Change %
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL

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Advanced COOK Option Strategies

Professional options setups generated by AI based on today's COOK price and gamma walls.

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