KSS Stock Analysis: Buy, Sell, or Hold?
KSS - Kohls Corporation
$18.19
-0.58 (-3.09%)
▼
5d:
-4.71%
30d:
+14.76%
90d:
+41.23%
HOLD
MODERATE Confidence
Analysis Updated: Jul 2, 2026 12:00 AM ET
Earnings: Aug 26, 2026
Smart Money Distribution
None View Scanner →
Strength: 6.6/10
Get Alerted When KSS Hits Your Target Price
Join 10,000+ traders who never miss a move
You're in! Check your email to confirm and set your target price.
100% Free
No spam, ever
Unsubscribe anytime
Interactive Price Chart (1 Month)
Loading chart...
Loading historical data...
Bottom Line:
📊 HOLD: KSS is fairly valued with market pricing in 1.0% annual growth. Fine to hold or accumulate slowly on dips.
📊 HOLD: KSS is fairly valued with market pricing in 1.0% annual growth. Fine to hold or accumulate slowly on dips.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$7.26
Based on -15.1% avg growth
INTRINSIC VALUE TODAY
$4.51
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 12.4x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: KSS is currently trading at $18.19, which is considered slightly high relative to its 30-day fair value range of $15.03 to $18.33. The stock's valuation (Forward PE: 12.8) is in line with its historical norms (12.4). At these levels, the market is pricing in 1.0% annual earnings growth. This growth rate appears achievable given the company's track record, suggesting the valuation is rational.
Technical Outlook: Technically, KSS is in a strong uptrend. The price is approaching resistance at $16.61. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation. Short-term momentum is weak, with the stock down 3.1% recently.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, KSS is in a strong uptrend. The price is approaching resistance at $16.61. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation. Short-term momentum is weak, with the stock down 3.1% recently.
Market Sentiment: The stock shows a mixed technical setup (55/100), with neutral trendline and momentum signals. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
SLIGHTLY HIGH
Historical Trading Range
$15.03 -
$18.33
Company Quality Score
62/100
(BUY)
Volume Confirmation
HIGH
Confidence Score
56.7%
Protect Your Profits
Holding KSS? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- NEUTRAL: Mixed technical signals (55/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-3.1%)
- NEUTRAL: Near Wall St target ($18.08)
- NEUTRAL: Market pricing in 1.0% annual earnings growth - fairly valued
Trading Range Analysis
30-Day Trading Range
$15.03 -
$18.33
Current vs Trading Range
SLIGHTLY HIGH
Support & Resistance Levels
Support Level
$12.92
Resistance Level
$16.61
Current Trend
Strong Uptrend
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
12.81
Wall Street Target
$18.08
(-0.6%)
Revenue Growth (YoY)
-2.0%
Earnings Growth (YoY)
144.7%
Profit Margin
1.8%
Valuation Premium vs History
+1.0% premium
PE vs Historical
12.8 vs 12.4
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+1.0%
(market-implied from PE analysis)
1-Year Target
$18.37
(+1%)
2-Year Target
$18.56
(+2%)
3-Year Target
$18.74
(+3%)
3-Yr Target (if PE normalizes)
(PE: 13→12)
PE COMPRESSION
$18.14
(0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.8, Growth: -34.3%)
$22.55
(+24%)
Base:
(SPY PE: 12.8, Growth: -34.3%)
$13.26
(-27%)
Bear:
(PE: 10.9, Growth: -34.3%)
$11.27
(-38%)
📈
Valuation based on Current Earnings
Trailing PE: 7.89 | Current EPS (TTM): $2.38
Bull Case
$12.32
(-32%)
Analyst growth -40.3%, PE expands to 8.7
Base Case
$11.20
(-38%)
Market implied -40.3%, PE stable at 7.9
Bear Case
$12.76
(-30%)
Severe decline -20.0%, PE contracts to 6.7
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: July 05, 2026 4:11 PM ET
Data refreshes hourly during market hours. Next update: 5:11 PM
Data refreshes hourly during market hours. Next update: 5:11 PM
🔥 Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
|---|
Technical Signals Check
Is KSS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
5
Sells
Net
INSIDERS SELLING
Recent Transactions
Mari Steinmetz
SELL
351 shares
2026-04-15
Mari Steinmetz
SELL
112 shares
2026-04-06
Mari Steinmetz
SELL
1847 shares
2026-04-01
Top Rated Department Stores Stocks
Top-rated stocks in Department Stores by analyst ratings.
| Stock | Analyst Consensus | Analyst Target | Tradestie Score |
|---|---|---|---|
|
M
Macy’s Inc |
SELL
12 analysts |
$22 | 55 HOLD |
Advanced KSS Option Strategies
Professional options setups generated by AI based on today's KSS price and gamma walls.
