LAMR Stock Analysis: Buy, Sell, or Hold?
LAMR - Lamar Advertising Co
$145.54
-1.87 (-1.27%)
▼
5d:
-7.85%
30d:
+7.69%
90d:
+10.43%
HOLD
LOW Confidence
Analysis Updated: May 15, 2026 12:00 AM ET
Earnings: May 07, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: LAMR shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: LAMR shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$178.36
Based on 5.5% avg growth
INTRINSIC VALUE TODAY
$110.75
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 22.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: LAMR is currently trading at $145.54, which is considered extended relative to its 30-day fair value range of $131.20 to $145.48. The stock's valuation (Forward PE: 23.5) is in line with its historical norms (22.0). At these levels, the market is pricing in 2.2% annual earnings growth.
Technical Outlook: Technically, LAMR is in a uptrend. Immediate support is located at $137.35, while resistance sits at $158.69.
Market Sentiment: LAMR has a strong technical setup (75/100), with favorable trendlines, momentum, and price action for short-term traders. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, LAMR is in a uptrend. Immediate support is located at $137.35, while resistance sits at $158.69.
Market Sentiment: LAMR has a strong technical setup (75/100), with favorable trendlines, momentum, and price action for short-term traders. The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$131.20 -
$145.48
Company Quality Score
61/100
(BUY)
Volume Confirmation
HIGH
Confidence Score
60.5%
Protect Your Profits
Holding LAMR? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BEARISH: Price extended above range
- BULLISH: Strong technical setup (75/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($151.60)
- BULLISH: Expecting earnings turnaround to 2.2% growth with 4.4% revenue growth
- CAUTION: Recommendation downgraded due to -7.8% 5-day decline
Trading Range Analysis
30-Day Trading Range
$131.20 -
$145.48
Current vs Trading Range
EXTENDED
Support & Resistance Levels
Support Level
$137.35
Resistance Level
$158.69
Current Trend
Uptrend
Technical data as of
May 15, 2026
Fundamental Context
Forward P/E (Next Year Est.)
23.46
Wall Street Target
$151.60
(+4.2%)
Revenue Growth (YoY)
4.4%
Earnings Growth (YoY)
-26.1%
Profit Margin
24.0%
Valuation Premium vs History
+2.2% premium
PE vs Historical
23.5 vs 22.0
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+2.2%
(market-implied from PE analysis)
1-Year Target
$148.74
(+2%)
2-Year Target
$152.01
(+4%)
3-Year Target
$155.36
(+7%)
3-Yr Target (if PE normalizes)
(PE: 23→22)
PE COMPRESSION
$145.71
(+0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 23.5, Growth: 7.0%)
$178.14
(+22%)
Base:
(SPY PE: 22.1, Growth: 7.0%)
$167.60
(+15%)
Bear:
(PE: 18.8, Growth: 7.0%)
$142.46
(-2%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (27x PE), but valuation improves significantly next year (23x PE) as earnings recover.
Trailing PE: 27.05 | Current EPS (TTM): $5.45
Bull Case
$184.60
(+27%)
Analyst growth 13.8%, PE expands to 29.8
Base Case
$167.82
(+15%)
Market implied 13.8%, PE stable at 27.1
Bear Case
$100.24
(-31%)
Severe decline -20.0%, PE contracts to 23.0
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: May 15, 2026 6:22 PM ET
Data refreshes hourly during market hours. Next update: 7:22 PM
Data refreshes hourly during market hours. Next update: 7:22 PM
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Technical Signals Check
Is LAMR showing a specific setup today?
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Ross Lamar Reilly
SELL
5969 shares
2026-03-23
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