LAMR Stock Analysis: Buy, Sell, or Hold?
LAMR - Lamar Advertising Co
$157.56
0.92 (0.59%)
▲
5d:
+2.07%
30d:
+4.7%
90d:
+25.04%
BUY
MODERATE Confidence
Analysis Updated: Jul 2, 2026 12:00 AM ET
Earnings: Aug 14, 2026
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Interactive Price Chart (1 Month)
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Bottom Line:
💡 BUY OPPORTUNITY: LAMR shows positive signals but monitor for confirmation. Market pricing in 3.3% growth. Moderate conviction.
💡 BUY OPPORTUNITY: LAMR shows positive signals but monitor for confirmation. Market pricing in 3.3% growth. Moderate conviction.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$180.51
Based on 4.8% avg growth
INTRINSIC VALUE TODAY
$112.08
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 22.4x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: LAMR is currently trading at $157.56, which is considered extended relative to its 30-day fair value range of $149.79 to $153.66. From a valuation perspective, the stock is trading at a premium (Forward PE: 24.7) compared to its historical average (22.4). At these levels, the market is pricing in 3.3% annual earnings growth.
Technical Outlook: Technically, LAMR is in a strong uptrend. The price is approaching resistance at $154.97. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: LAMR has a strong technical setup (75/100), with favorable trendlines, momentum, and price action for short-term traders. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, LAMR is in a strong uptrend. The price is approaching resistance at $154.97. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: LAMR has a strong technical setup (75/100), with favorable trendlines, momentum, and price action for short-term traders. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
EXTENDED
Historical Trading Range
$149.79 -
$153.66
Company Quality Score
63/100
(BUY)
Volume Confirmation
HIGH
Confidence Score
60.5%
All Signals
- BEARISH: Price extended above range
- BULLISH: Strong technical setup (75/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($155.60)
- BULLISH: Expecting earnings turnaround to 3.3% growth with 4.4% revenue growth
Trading Range Analysis
30-Day Trading Range
$149.79 -
$153.66
Current vs Trading Range
EXTENDED
Support & Resistance Levels
Support Level
$148.61
Resistance Level
$154.97
Current Trend
Strong Uptrend
Technical data as of
Jun 9, 2026
Fundamental Context
Forward P/E (Next Year Est.)
24.66
Wall Street Target
$155.60
(-1.2%)
Revenue Growth (YoY)
4.4%
Earnings Growth (YoY)
-26.1%
Profit Margin
24.0%
Valuation Premium vs History
+3.3% premium
PE vs Historical
24.7 vs 22.4
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+3.3%
(market-implied from PE analysis)
1-Year Target
$162.76
(+3%)
2-Year Target
$168.13
(+7%)
3-Year Target
$173.68
(+10%)
3-Yr Target (if PE normalizes)
(PE: 25→22)
PE COMPRESSION
$157.78
(+0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 24.7, Growth: 5.5%)
$185.09
(+18%)
Base:
(SPY PE: 21.8, Growth: 5.5%)
$163.49
(+4%)
Bear:
(PE: 18.5, Growth: 5.5%)
$138.97
(-12%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (29x PE), but valuation improves significantly next year (25x PE) as earnings recover.
Trailing PE: 28.95 | Current EPS (TTM): $5.41
Bull Case
$203.52
(+29%)
Analyst growth 18.1%, PE expands to 31.9
Base Case
$185.01
(+17%)
Market implied 18.1%, PE stable at 29.0
Bear Case
$106.52
(-32%)
Severe decline -20.0%, PE contracts to 24.6
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: July 04, 2026 9:29 AM ET
Data refreshes hourly during market hours. Next update: 10:29 AM
Data refreshes hourly during market hours. Next update: 10:29 AM
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Technical Signals Check
Is LAMR showing a specific setup today?
Insider Activity (6 Months)
0
Buys
1
Sells
Net
INSIDERS SELLING
Recent Transactions
Ross Lamar Reilly
SELL
5969 shares
2026-03-23
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