BRO Stock Analysis: Buy, Sell, or Hold?
BRO - Brown & Brown, Inc.
$72.10
0.00 (0.00%)
▲
HOLD
LOW Confidence
Last Updated: January 30, 2026
Earnings: Apr 27, 2026
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1 traders called BRO this week
100% bullish • 0 bearish
100% bullish • 0 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: BRO shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: BRO shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$126.63
Based on 7.9% avg growth
INTRINSIC VALUE TODAY
$78.63
8.3% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 17.2x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BRO is currently trading at $72.10, which is considered oversold relative to its 30-day fair value range of $75.98 to $81.26. From a valuation perspective, the stock is trading at a discount (Forward PE: 14.3) compared to its historical average (17.2). Remarkably, the market is currently pricing in an annual earnings decline of 6.0% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, BRO is in a strong downtrend. The price is currently testing key support at $71.32. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $87.00 (+20.7%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, BRO is in a strong downtrend. The price is currently testing key support at $71.32. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $87.00 (+20.7%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
OVERSOLD
Fair Price Range
$75.98 -
$81.26
Company Quality Score
58/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
79.5%
Protect Your Profits
Holding BRO? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 20.7% below Wall St target ($87.00)
- CAUTION: Recommendation downgraded due to -8.9% 5-day decline
Fair Price Analysis
30-Day Fair Range
$75.98 -
$81.26
Current vs Fair Value
OVERSOLD
Support & Resistance Levels
Support Level
$71.32
Resistance Level
$80.21
Current Trend
Strong Downtrend
Fundamental Context
Forward P/E (Next Year Est.)
14.27
Wall Street Target
$87.00
(+20.7%)
Revenue Growth (YoY)
36.1%
Earnings Growth (YoY)
-19.3%
Profit Margin
18.3%
Valuation Discount vs History
-6.0% cheaper
PE vs Historical
14.3 vs 17.2
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-6.0%
(market-implied from PE analysis)
1-Year Target
$67.77
(-6%)
2-Year Target
$63.71
(-12%)
3-Year Target
$59.89
(-17%)
3-Yr Target (if PE normalizes)
(PE: 14→17)
$72.20
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.3, Growth: 11.7%)
$157.26
(+118%)
Base:
(SPY PE: 14.3, Growth: 11.7%)
$100.61
(+40%)
Bear:
(PE: 12.1, Growth: 11.7%)
$85.52
(+19%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (23x PE), but valuation improves significantly next year (14x PE) as earnings recover.
Trailing PE: 23.46 | Current EPS (TTM): $3.16
Bull Case
$131.48
(+82%)
Analyst growth 61.3%, PE expands to 25.8
Base Case
$119.53
(+66%)
Market implied 61.3%, PE stable at 23.5
Bear Case
$50.40
(-30%)
Severe decline -20.0%, PE contracts to 19.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 14.3 to 17.2
Stabilization Target:
$86.92
(+20.6%)
PE Expansion Potential:
+20.6%
Last updated: January 30, 2026 4:13 PM ET
Data refreshes hourly during market hours. Next update: 5:13 PM
Data refreshes hourly during market hours. Next update: 5:13 PM
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Technical Signals Check
Is BRO showing a specific setup today?
Insider Activity (6 Months)
5
Buys
3
Sells
+
Net
INSIDERS BUYING
Recent Transactions
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SELL
2025-09-29
Val T. Hoyle
SELL
2025-09-23
April McClain Delaney
BUY
2025-09-18
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Professional options setups generated by AI based on today's BRO price and gamma walls.
