GPRO Stock Analysis: Buy, Sell, or Hold?
GPRO - GoPro, Inc.
$1.14
0.03 (2.70%)
▲
5d:
-16.79%
30d:
-5.0%
90d:
+32.6%
WAIT
LOW Confidence
Analysis Updated: May 14, 2026 12:00 AM ET
Earnings: Aug 10, 2026
Smart Money Accumulation
GPRO is down 20.1% this week, but smart money is accumulating calls. Top strike: $1 2026-07-17 with 3,429 OI. Call ratio: 85% View Scanner →
Strength: 10.0/10
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28 traders called GPRO this week
84% bullish • 11 bearish
84% bullish • 11 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
⏸️ WAIT FOR STABILIZATION: GPRO is down 16.8% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
⏸️ WAIT FOR STABILIZATION: GPRO is down 16.8% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
In-depth Analysis How we analyze
Valuation Analysis: GPRO is currently trading at $1.14, which is considered fair relative to its 30-day fair value range of $0.94 to $1.49. The stock's valuation (Forward PE: 22.2) is in line with its historical norms (23.1). Remarkably, the market is currently pricing in an annual earnings decline of 1.3% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, GPRO is in a strong uptrend. Immediate support is located at $1.04, while resistance sits at $1.83.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $1.30 (+17.1%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, GPRO is in a strong uptrend. Immediate support is located at $1.04, while resistance sits at $1.83.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $1.30 (+17.1%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$0.94 -
$1.49
Company Quality Score
52/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
70.0%
Protect Your Profits
Holding GPRO? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- NEUTRAL: Price in fair range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($1.30)
- WARNING: Recommendation downgraded due to -16.8% 5-day decline - wait for stabilization
Trading Range Analysis
30-Day Trading Range
$0.94 -
$1.49
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$1.04
Resistance Level
$1.83
Current Trend
Strong Uptrend
Technical data as of
May 14, 2026
Fundamental Context
Forward P/E (Next Year Est.)
22.20
Wall Street Target
$1.30
(+17.1%)
Revenue Growth (YoY)
-26.2%
Earnings Growth (YoY)
-93.7%
Profit Margin
-20.7%
Valuation Discount vs History
-1.3% cheaper
PE vs Historical
22.2 vs 23.1
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.3%
(market-implied from PE analysis)
1-Year Target
$1.10
(-1%)
2-Year Target
$1.08
(-3%)
3-Year Target
$1.07
(-4%)
3-Yr Target (if PE normalizes)
(PE: 22→23)
$1.11
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.2, Growth: 0.0%)
$1.11
(+0%)
Base:
(SPY PE: 22.0, Growth: 0.0%)
$1.10
(-1%)
Bear:
(PE: 18.7, Growth: 0.0%)
$0.94
(-16%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 22.2 to 23.1
Stabilization Target:
$1.16
(+4.1%)
PE Expansion Potential:
+4.1%
Share & Embed Analysis
Last updated: May 15, 2026 10:30 AM ET
Data refreshes hourly during market hours. Next update: 11:30 AM
Data refreshes hourly during market hours. Next update: 11:30 AM
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Technical Signals Check
Is GPRO showing a specific setup today?
Insider Activity (6 Months)
0
Buys
3
Sells
Net
INSIDERS SELLING
Recent Transactions
Jason Christopher Stephen
SELL
5393 shares
2026-02-18
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SELL
4579 shares
2025-11-20
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