HUBS Stock Analysis: Buy, Sell, or Hold?
HUBS - HUBSPOT, INC.
$280.00
-1.53 (-0.54%)
▼
WAIT
LOW Confidence
Last Updated: January 30, 2026
Earnings: Feb 11, 2026
10d
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Interactive Price Chart (1 Month)
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Bottom Line:
⏸️ WAIT FOR STABILIZATION: HUBS is down 13.3% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
⏸️ WAIT FOR STABILIZATION: HUBS is down 13.3% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$496.17
Based on 11.8% avg growth
INTRINSIC VALUE TODAY
$308.08
9.1% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: HUBS is currently trading at $280.00, which is considered oversold relative to its 30-day fair value range of $314.72 to $395.88. From a valuation perspective, the stock is trading at a discount (Forward PE: 24.6) compared to its historical average (32.3). Remarkably, the market is currently pricing in an annual earnings decline of 8.8% over the next few years. This pessimistic expectation contrasts with the company's recent 95.4% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, HUBS is in a strong downtrend. The price is currently testing key support at $276.73. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $556.19 (+97.6%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, HUBS is in a strong downtrend. The price is currently testing key support at $276.73. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $556.19 (+97.6%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Fair Price Range
$314.72 -
$395.88
Company Quality Score
49/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
79.5%
Protect Your Profits
Holding HUBS? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 97.6% below Wall St target ($556.19)
- WARNING: Recommendation downgraded due to -13.3% 5-day decline - wait for stabilization
Fair Price Analysis
30-Day Fair Range
$314.72 -
$395.88
Current vs Fair Value
OVERSOLD
Support & Resistance Levels
Support Level
$276.73
Resistance Level
$335.29
Current Trend
Strong Downtrend
Fundamental Context
Forward P/E (Next Year Est.)
24.57
Wall Street Target
$556.19
(+97.6%)
Revenue Growth (YoY)
20.9%
Earnings Growth (YoY)
95.4%
Profit Margin
-0.1%
Valuation Discount vs History
-8.8% cheaper
PE vs Historical
24.6 vs 32.3
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-8.8%
(market-implied from PE analysis)
1-Year Target
$256.76
(-9%)
2-Year Target
$234.16
(-17%)
3-Year Target
$213.55
(-24%)
3-Yr Target (if PE normalizes)
(PE: 25→32)
$280.71
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 24.6, Growth: 19.5%)
$480.05
(+71%)
Base:
(SPY PE: 22.3, Growth: 19.5%)
$435.64
(+55%)
Bear:
(PE: 19.0, Growth: 19.5%)
$370.30
(+32%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 24.6 to 32.3
Stabilization Target:
$370.06
(+31.4%)
PE Expansion Potential:
+31.4%
Last updated: January 31, 2026 4:00 AM ET
Data refreshes hourly during market hours. Next update: 5:00 AM
Data refreshes hourly during market hours. Next update: 5:00 AM
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Technical Signals Check
Is HUBS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
9
Sells
Net
INSIDERS SELLING
Recent Transactions
Brian Halligan
SELL
8265 shares
2025-10-21
Kathryn Bueker
SELL
615 shares
2025-10-06
Yamini Rangan
SELL
2387 shares
2025-10-06
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Advanced HUBS Option Strategies
Professional options setups generated by AI based on today's HUBS price and gamma walls.
