KO Stock Analysis: Buy, Sell, or Hold?
KO - Coca-Cola Company
$76.72
0.64 (0.84%)
▲
5d:
+2.72%
30d:
-1.77%
90d:
+9.74%
BUY
HIGH Confidence
Analysis Updated: Apr 2, 2026 12:00 AM ET
Earnings: May 05, 2026
30d
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Interactive Price Chart (1 Month)
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Bottom Line:
✅ BUY SIGNAL: KO shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
✅ BUY SIGNAL: KO shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$101.45
Based on 5.5% avg growth
INTRINSIC VALUE TODAY
$63.00
Trading above fair value
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 22.4x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: KO is currently trading at $76.72, which is considered fair relative to its 30-day fair value range of $75.45 to $79.45. The stock's valuation (Forward PE: 22.2) is in line with its historical norms (22.4). Remarkably, the market is currently pricing in an annual earnings decline of 0.3% over the next few years. This pessimistic expectation contrasts with the company's recent 3.6% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, KO is in a strong uptrend. The price is approaching resistance at $77.02. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: KO has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, KO is in a strong uptrend. The price is approaching resistance at $77.02. A breakout above this level would be a bullish signal, while rejection here could lead to consolidation.
Market Sentiment: KO has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Fair Price Range
$75.45 -
$79.45
Company Quality Score
61/100
(BUY)
Volume Confirmation
HIGH
Confidence Score
78.6%
All Signals
- NEUTRAL: Price in fair range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- NEUTRAL: Near Wall St target ($83.54)
Fair Price Analysis
30-Day Fair Range
$75.45 -
$79.45
Current vs Fair Value
FAIR
Support & Resistance Levels
Support Level
$74.07
Resistance Level
$77.02
Current Trend
Strong Uptrend
Technical data as of
Apr 2, 2026
Fundamental Context
Forward P/E (Next Year Est.)
22.18
Wall Street Target
$83.54
(+8.9%)
Revenue Growth (YoY)
2.4%
Earnings Growth (YoY)
3.6%
Profit Margin
27.3%
Valuation Discount vs History
-0.3% cheaper
PE vs Historical
22.2 vs 22.4
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-0.3%
(market-implied from PE analysis)
1-Year Target
$76.49
(0%)
2-Year Target
$76.26
(-1%)
3-Year Target
$76.03
(-1%)
3-Yr Target (if PE normalizes)
(PE: 22→22)
$76.77
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.2, Growth: 7.1%)
$94.23
(+23%)
Base:
(SPY PE: 20.6, Growth: 7.1%)
$87.37
(+14%)
Bear:
(PE: 17.5, Growth: 7.1%)
$74.26
(-3%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (25x PE), but valuation improves significantly next year (22x PE) as earnings recover.
Trailing PE: 24.59 | Current EPS (TTM): $3.04
Bull Case
$93.74
(+25%)
Analyst growth 14.0%, PE expands to 27.1
Base Case
$85.22
(+14%)
Market implied 14.0%, PE stable at 24.6
Bear Case
$50.83
(-32%)
Severe decline -20.0%, PE contracts to 20.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 22.2 to 22.4
Stabilization Target:
$77.46
(+1.0%)
PE Expansion Potential:
+1.0%
Share & Embed Analysis
Last updated: April 04, 2026 12:17 PM ET
Data refreshes hourly during market hours. Next update: 1:17 PM
Data refreshes hourly during market hours. Next update: 1:17 PM
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Technical Signals Check
Is KO showing a specific setup today?
Insider Activity (6 Months)
4
Buys
16
Sells
Net
INSIDERS SELLING
Recent Transactions
Monica Howard Douglas
SELL
23880 shares
2026-03-09
Bruno Pietracci
SELL
28765 shares
2026-03-03
Nancy Quan
SELL
23556 shares
2026-03-03
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