NKE Stock Analysis: Buy, Sell, or Hold?

NKE - Nike, Inc.

RUBBER & PLASTICS FOOTWEAR
$44.63
-8.19 (-15.51%) β–Ό
5d: -15.76%
30d: -24.85%
90d: -27.06%
WAIT
LOW Confidence
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Analysis Updated: Apr 1, 2026 12:00 AM ET
Earnings: Mar 31, 2026 0d

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Interactive Price Chart (1 Month)

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πŸ’‘
Bottom Line:
⏸️ WAIT FOR STABILIZATION: NKE is down 15.8% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.

Long-Term Wealth Forecast (2031)

Based on Analyst Consensus Growth & Historical Valuation

0% (Stagnation) 50% (Hyper Growth)
EST. PRICE IN 2031
$112.27
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$69.71
36.0% Margin of Safety

How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 25.0x Exit PE.

In-depth Analysis How we analyze

Valuation Analysis: NKE is currently trading at $44.63, which is considered oversold relative to its 30-day fair value range of $51.43 to $60.55. From a valuation perspective, the stock is trading at a discount (Forward PE: 19.4) compared to its historical average (27.7). Remarkably, the market is currently pricing in an annual earnings decline of 11.2% over the next few years. This aligns with recent fundamental challenges.

Technical Outlook: Technically, NKE is in a strong uptrend. The price is currently testing key support at $45.19. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 15.5% recently.

Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $74.97 (+68.0%). Current signals suggest waiting for a better entry point before initiating new positions.

Quick Decision Summary

Current Position OVERSOLD
Fair Price Range $51.43 - $60.55
Company Quality Score 39/100 (SELL)
Volume Confirmation HIGH
Confidence Score 74.8%

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All Signals

  • BULLISH: Price oversold vs 30-day range
  • NEUTRAL: Mixed technical signals (40/100)
  • BULLISH: High volume confirmation
  • BEARISH: Downward momentum (-15.5%)
  • BULLISH: Trading 68.0% below Wall St target ($74.97)
  • WARNING: Recommendation downgraded due to -15.8% 5-day decline - wait for stabilization

Fair Price Analysis

30-Day Fair Range $51.43 - $60.55
Current vs Fair Value OVERSOLD

Support & Resistance Levels

Support Level $45.19
Resistance Level $54.22
Current Trend Strong Uptrend
Technical data as of Apr 1, 2026

Fundamental Context

Forward P/E (Next Year Est.) 19.35
Wall Street Target $74.97 (+68.0%)
Revenue Growth (YoY) 0.6%
Earnings Growth (YoY) -32.1%
Profit Margin 5.4%
Valuation Discount vs History -11.2% cheaper
PE vs Historical 19.4 vs 27.7 CHEAP
Market-Implied Price Targets If current PE multiple persists
Implied Growth (YoY): -11.2% (market-implied from PE analysis)
1-Year Target $40.17 (-10%)
2-Year Target $36.15 (-19%)
3-Year Target $32.54 (-27%)
3-Yr Target (if PE normalizes) (PE: 19β†’28) $46.57 (+4%)
3-Year Scenarios Using analyst projected EPS growth
Bull: (PE: 22.4, Growth: 46.2%) $160.93 (+261%)
Base: (SPY PE: 19.4, Growth: 46.2%) $139.36 (+212%)
Bear: (PE: 16.5, Growth: 46.2%) $118.45 (+165%)
πŸ“ˆ Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (31x PE), but valuation improves significantly next year (19x PE) as earnings recover.
Trailing PE: 30.63 | Current EPS (TTM): $1.71
Bull Case $79.86 (+52%)
Analyst growth 38.6%, PE expands to 33.7
Base Case $72.60 (+38%)
Market implied 38.6%, PE stable at 30.6
Bear Case $35.61 (-32%)
Severe decline -20.0%, PE contracts to 26.0
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
πŸ’‘ Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 19.4 to 27.7
Stabilization Target: $63.88 (+43.1%)
PE Expansion Potential: +43.1%
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Last updated: April 02, 2026 7:51 AM ET
Data refreshes hourly during market hours. Next update: 8:51 AM
πŸ”₯ Top Stocks Breaking Out Now
Ticker Score Recommendation Change %
Insider Activity (6 Months)
5
Buys
3
Sells
+
Net
INSIDERS SELLING
Recent Transactions
Ro Khanna BUY 2026-02-17
Elliott Hill BUY 16388 shares 2025-12-29
Robert Holmes Swan BUY 8691 shares 2025-12-22

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