RKT Stock Analysis: Buy, Sell, or Hold?
RKT - Rocket Companies, Inc.
$14.28
0.44 (3.18%)
▲
5d:
+0.92%
30d:
-7.87%
90d:
-19.55%
BUY
HIGH Confidence
Analysis Updated: May 14, 2026 12:00 AM ET
Earnings: May 07, 2026
0d
Smart Money Accumulation
RKT is down 5.5% this week, but smart money is accumulating calls. Top strike: $22 2026-06-18 with 25,984 OI. Call ratio: 76% View Scanner →
Strength: 5.4/10
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12 traders called RKT this week
94% bullish • 1 bearish
94% bullish • 1 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
✅ BUY SIGNAL: RKT trading at deep discount. Market pricing in -11.5% annual earnings decline, creating value opportunity for patient investors.
✅ BUY SIGNAL: RKT trading at deep discount. Market pricing in -11.5% annual earnings decline, creating value opportunity for patient investors.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$40.26
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$25.00
42.9% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 19.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: RKT is currently trading at $14.28, which is considered oversold relative to its 30-day fair value range of $14.34 to $15.81. From a valuation perspective, the stock is trading at a discount (Forward PE: 13.1) compared to its historical average (19.0). Remarkably, the market is currently pricing in an annual earnings decline of 11.5% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, RKT is in a strong uptrend. Immediate support is located at $13.80, while resistance sits at $15.86. The stock is showing strong short-term momentum, up 3.2% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $20.05 (+40.4%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, RKT is in a strong uptrend. Immediate support is located at $13.80, while resistance sits at $15.86. The stock is showing strong short-term momentum, up 3.2% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $20.05 (+40.4%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$14.34 -
$15.81
Company Quality Score
55/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
84.3%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Strong upward momentum (+3.2%)
- BULLISH: Trading 40.4% below Wall St target ($20.05)
Trading Range Analysis
30-Day Trading Range
$14.34 -
$15.81
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$13.80
Resistance Level
$15.86
Current Trend
Strong Uptrend
Technical data as of
May 14, 2026
Fundamental Context
Forward P/E (Next Year Est.)
13.12
Wall Street Target
$20.05
(+40.4%)
Revenue Growth (YoY)
167.1%
Earnings Growth (YoY)
-89.5%
Profit Margin
2.7%
Valuation Discount vs History
-11.5% cheaper
PE vs Historical
13.1 vs 19.0
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-11.5%
(market-implied from PE analysis)
1-Year Target
$12.85
(-10%)
2-Year Target
$11.57
(-19%)
3-Year Target
$10.41
(-27%)
3-Yr Target (if PE normalizes)
(PE: 13→19)
$15.07
(+6%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.0, Growth: 46.5%)
$75.45
(+428%)
Base:
(SPY PE: 13.1, Growth: 46.5%)
$44.93
(+215%)
Bear:
(PE: 11.2, Growth: 46.5%)
$38.19
(+167%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 13.1 to 19.0
Stabilization Target:
$20.67
(+44.8%)
PE Expansion Potential:
+44.8%
Share & Embed Analysis
Last updated: May 14, 2026 8:16 PM ET
Data refreshes hourly during market hours. Next update: 9:16 PM
Data refreshes hourly during market hours. Next update: 9:16 PM
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Technical Signals Check
Is RKT showing a specific setup today?
Insider Activity (6 Months)
0
Buys
15
Sells
Net
INSIDERS SELLING
Recent Transactions
Matthew Rizik
SELL
2500 shares
2026-01-12
Matthew Rizik
SELL
2500 shares
2026-01-09
Matthew Rizik
SELL
2500 shares
2026-01-07
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