UA Stock Analysis: Buy, Sell, or Hold?
UA - Under Armour, Inc. Class C Common Stock, $0.0003 1/3 par value
$4.99
0.03 (0.60%)
▲
5d:
-20.16%
30d:
-17.93%
90d:
-28.41%
HOLD
MODERATE Confidence
Analysis Updated: May 15, 2026 12:00 AM ET
Earnings: Aug 07, 2026
Smart Money Accumulation
UA is down 20.2% this week, but smart money is accumulating calls. Top strike: $5 2026-07-17 with 2,222 OI. Call ratio: 91% View Scanner →
Strength: 10.0/10
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1 traders called UA this week
100% bullish • 0 bearish
100% bullish • 0 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: UA shows balanced signals. Fine to hold or accumulate slowly. Monitor for clearer direction.
📊 HOLD: UA shows balanced signals. Fine to hold or accumulate slowly. Monitor for clearer direction.
In-depth Analysis How we analyze
Valuation Analysis: UA is currently trading at $4.99, which is considered oversold relative to its 30-day fair value range of $5.52 to $6.37.
Technical Outlook: Technically, UA is in a strong downtrend. Immediate support is located at $4.67, while resistance sits at $6.41.
Market Sentiment: UA has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $14.00 (+180.6%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, UA is in a strong downtrend. Immediate support is located at $4.67, while resistance sits at $6.41.
Market Sentiment: UA has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $14.00 (+180.6%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$5.52 -
$6.37
Company Quality Score
50/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
57.9%
All Signals
- BULLISH: Price oversold vs 30-day range
- BEARISH: Weak technical setup (25/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 180.6% below Wall St target ($14.00)
- CAUTION: 5-day price weakness (-20.2%) - monitor closely
Trading Range Analysis
30-Day Trading Range
$5.52 -
$6.37
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$4.67
Resistance Level
$6.41
Current Trend
Strong Downtrend
Technical data as of
May 15, 2026
Fundamental Context
Forward P/E (Next Year Est.)
56.82
Wall Street Target
$14.00
(+180.6%)
Revenue Growth (YoY)
-0.8%
Earnings Growth (YoY)
-98.9%
Profit Margin
-10.0%
Share & Embed Analysis
Last updated: May 18, 2026 7:39 AM ET
Data refreshes hourly during market hours. Next update: 8:39 AM
Data refreshes hourly during market hours. Next update: 8:39 AM
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Technical Signals Check
Is UA showing a specific setup today?
Insider Activity (6 Months)
14
Buys
0
Sells
+
Net
INSIDERS BUYING
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