Lithia Motors is a retailer of new and used vehicles and related services. The company offers over 50 brands of vehicles at nearly 500 stores globally across the US, Canada, and UK. The company has expanded largely through the acquisition of dealerships in smaller regional markets but now seeks to grow in any part of the US and we expect more deals over time in the US and, at times, abroad. Annual revenue in 2024 was $36.2 billion and we see over $50 billion possible in a few years. The US was 78% of 2024 revenue and the UK second at 19%, due to the 2024 Pendragon acquisition. In 2024, new vehicle sales were about 49% of total revenue. Lithia was founded in 1946, went public in 1996, and is the largest US auto dealer. It is based in Medford, Oregon.
Quick Stats
Jan 30, 202659.2
AI Score
HOLD2.19
Volume Ratio
Feb 11, 2026
Next Earnings
11
+ve Days (30d)
19
-ve Days (30d)
LAD Stock Summary
Last updated Jan 30, 2026
LAD is currently trading at $323.44, positioned above its 200-day moving average of $319.15, indicating a long-term uptrend. The stock has a 52-week range of $262.1 to $405.14.
Technical Analysis: The 50-day moving average stands at $328.94, which is above the current price, indicating bearish near-term pressure. The RSI (Relative Strength Index) reads 43.68, suggesting the stock is neutral with balanced momentum.
Money Flow Indicators: The Chaikin Money Flow (20-day) is 0.141, which is positive, indicating accumulation by institutional investors. Our AI-powered investment score rates LAD at 59.2/100 with a HOLD recommendation.
LAD (Lithia Motors, Inc.) Indicators
Last updated Jan 30, 2026
| Indicator | Value |
|---|---|
| RSI(14) | 43.68 |
| CMF (20) | 0.141 |
| ROC (10) | -2.69 |
| ADX (14) | 9.972 |
| Indicator | Value |
|---|---|
| MACD (12,26,9) | -1.492 |
| AROONOSC (14) | -35.714 |
| WILLAMS %R (14) | -85.459 |
| MFI (14) | 53.524 |
LAD Technical Chart
- Candlesticks: Green = price up, Red = price down. Body shows open/close, wicks show high/low.
- SMAs: Moving averages help identify trends. Price above SMA = bullish, below = bearish.
- Options OI: Shows max open interest strikes. High OI = significant price levels.
- Volume Profile: Shows price levels with most trading activity. POC = Point of Control (highest volume).
- Earnings: Vertical lines mark earnings dates. Watch for volatility around these dates.
- Gamma Walls: Key support/resistance from options gamma exposure. Orange = resistance above, Purple = support below.
- Fibonacci Retracement: Auto-calculated support/resistance levels based on recent high/low. Key levels: 23.6%, 38.2%, 50%, 61.8%, 78.6%.
- Unusual Activity: Highlights days with abnormal volume (2x+ average) or large price moves (5%+). Red marker = unusual activity detected.
Technical Indicators
Select indicators above to analyze technical patterns
Indicators will appear below the price chart with perfectly aligned datesVolume Profile Analysis
Horizontal histogram showing volume distribution at each price level with buying/selling pressure
LAD Price vs Max Options Open Interest
LAD Max Change In Options Open Interest
LAD Options - Sort by Max open Interest (near term)
31st January 2026 (Data is delayed in normal mkt. hours)
| Type | Expiration | Strike | OI | Change in OI |
Volume | Ask | PC | Delta | Vega | Volatility | % change | Track |
|---|
LAD Daily Out of Money Options - Sort by Max open Interest (near term)
31st January 2026 (Data is delayed in normal mkt. hours)
| Type | Expiration | Strike | OI | Change in OI |
Volume | Ask | PC | Delta | Vega | Volatility | % change | Track |
|---|
LAD Daily In the Money Options - Sort by Max open Interest (near term)
31st January 2026 (Data is delayed in normal mkt. hours)
| Type | Expiration | Strike | OI | Change in OI |
Volume | Ask | PC | Delta | Vega | Volatility | % change | Track |
|---|
LAD Most Active Options by Volume(near term)
31st January 2026 (Data is delayed in normal mkt. hours)
| Type | Expiration | Strike | Volume | OI | Change in OI |
Ask | PC | Delta | Vega | Volatility | % change | Track |
|---|
Lithia Motors, Inc. is not trading above both 50 Day and 200 Day SMA which is considered Bearish.
LAD Moving Averages Analysis
Lithia Motors, Inc. has been above 200 day sma 1 times in last 30 days. Last time it was above 200 day sma was on Jan 30, 2026
LAD (Lithia Motors, Inc.) Simple Moving Averages
Moving Averages are last updated Jan 30, 2026
| Days | MA |
|---|---|
| 10 | 328.14 |
| 20 | 330.07 |
| 30 | 333.63 |
| 50 | 328.94 |
| 100 | 322.05 |
| 200 | 319.15 |
LAD Fundamental Analysis
| P/E (Forward) | 8.489 |
| P/E (Trailing) | 9.5249 |
| Market Cap ($) | 8.0 billion |
| Earnings/Share ($) | 34.58 |
| Net Proft Margin (%) | 0.024 |
| Dividend/Share ($) | 2.18 |
| EPS Estimate Current Year ($) | 35.2321 |
| EPS Estimate Next Year ($) | 38.0019 |
| WallStreet Target Price ($) | 396.7143 |
| Most Recent Quarter |