BBWI Stock Analysis: Buy, Sell, or Hold?
BBWI - Bath & Body Works, Inc.
$17.09
-0.86 (-4.79%)
▼
5d:
-13.38%
30d:
-5.27%
90d:
-29.0%
WAIT
LOW Confidence
Analysis Updated: May 15, 2026 12:00 AM ET
Earnings: May 27, 2026
8d
Smart Money Accumulation
BBWI is down 5.1% this week, but smart money is accumulating calls. Top strike: $25 2026-06-18 with 822 OI. Call ratio: 62% View Scanner →
Strength: 3.7/10
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Interactive Price Chart (1 Month)
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Bottom Line:
⏸️ WAIT FOR STABILIZATION: BBWI is down 13.4% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
⏸️ WAIT FOR STABILIZATION: BBWI is down 13.4% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$15.57
Based on -4.2% avg growth
INTRINSIC VALUE TODAY
$9.67
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 7.5x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BBWI is currently trading at $17.09, which is considered oversold relative to its 30-day fair value range of $18.00 to $19.84. From a valuation perspective, the stock is trading at a discount (Forward PE: 6.6) compared to its historical average (7.5). Remarkably, the market is currently pricing in an annual earnings decline of 4.1% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, BBWI is in a downtrend. The price is currently testing key support at $17.06. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 4.8% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $27.62 (+61.6%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, BBWI is in a downtrend. The price is currently testing key support at $17.06. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 4.8% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $27.62 (+61.6%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$18.00 -
$19.84
Company Quality Score
57/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
74.8%
Protect Your Profits
Holding BBWI? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-4.8%)
- BULLISH: Trading 61.6% below Wall St target ($27.62)
- WARNING: Recommendation downgraded due to -13.4% 5-day decline - wait for stabilization
Trading Range Analysis
30-Day Trading Range
$18.00 -
$19.84
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$17.06
Resistance Level
$19.84
Current Trend
Downtrend
Technical data as of
May 15, 2026
Fundamental Context
Forward P/E (Next Year Est.)
6.60
Wall Street Target
$27.62
(+61.6%)
Revenue Growth (YoY)
-2.3%
Earnings Growth (YoY)
-4.7%
Profit Margin
8.9%
Valuation Discount vs History
-4.1% cheaper
PE vs Historical
6.6 vs 7.5
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-4.1%
(market-implied from PE analysis)
1-Year Target
$16.39
(-4%)
2-Year Target
$15.72
(-8%)
3-Year Target
$15.07
(-12%)
3-Yr Target (if PE normalizes)
(PE: 7→8)
$17.13
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.1, Growth: -12.3%)
$41.66
(+144%)
Base:
(SPY PE: 6.6, Growth: -12.3%)
$12.46
(-27%)
Bear:
(PE: 5.6, Growth: -12.3%)
$10.59
(-38%)
📈
Valuation based on Current Earnings
Trailing PE: 5.62 | Current EPS (TTM): $3.11
Bull Case
$16.00
(-6%)
Analyst growth -16.7%, PE expands to 6.2
Base Case
$14.55
(-15%)
Market implied -16.7%, PE stable at 5.6
Bear Case
$11.88
(-31%)
Severe decline -20.0%, PE contracts to 4.8
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 6.6 to 7.5
Stabilization Target:
$19.42
(+13.6%)
PE Expansion Potential:
+13.6%
Share & Embed Analysis
Last updated: May 18, 2026 5:58 AM ET
Data refreshes hourly during market hours. Next update: 6:58 AM
Data refreshes hourly during market hours. Next update: 6:58 AM
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Technical Signals Check
Is BBWI showing a specific setup today?
Insider Activity (6 Months)
4
Buys
1
Sells
+
Net
INSIDERS BUYING
Recent Transactions
Ro Khanna
SELL
2026-01-29
Francis Hondal
BUY
3343 shares
2025-11-21
Lucy Brady
BUY
3470 shares
2025-11-21
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Advanced BBWI Option Strategies
Professional options setups generated by AI based on today's BBWI price and gamma walls.
