DKS Stock Analysis: Buy, Sell, or Hold?
DKS - Dick's Sporting Goods, Inc.
$221.46
6.84 (3.19%)
▲
5d:
-0.33%
30d:
+2.06%
90d:
+11.11%
BUY
HIGH Confidence
Analysis Updated: May 14, 2026 12:00 AM ET
Earnings: May 27, 2026
11d
Smart Money Distribution
DKS is up 3.0% this week, but smart money is buying puts. Top strike: $210 2026-06-18 with 1,088 OI. Put ratio: 63% View Scanner →
Strength: 2.8/10
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Interactive Price Chart (1 Month)
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Bottom Line:
✅ BUY SIGNAL: DKS shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
✅ BUY SIGNAL: DKS shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$333.98
Based on 10.1% avg growth
INTRINSIC VALUE TODAY
$207.37
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 14.0x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: DKS is currently trading at $221.46, which is considered fair relative to its 30-day fair value range of $211.31 to $227.59. The stock's valuation (Forward PE: 14.9) is in line with its historical norms (14.0). At these levels, the market is pricing in 2.2% annual earnings growth.
Technical Outlook: Technically, DKS is in a strong uptrend. Immediate support is located at $212.14, while resistance sits at $228.93. The stock is showing strong short-term momentum, up 3.2% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. In the options market, Implied Volatility is low (16th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, DKS is in a strong uptrend. Immediate support is located at $212.14, while resistance sits at $228.93. The stock is showing strong short-term momentum, up 3.2% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. In the options market, Implied Volatility is low (16th percentile), suggesting options premiums are relatively cheap. This makes it an attractive time for long options strategies if you have a directional bias. Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$211.31 -
$227.59
Company Quality Score
59/100
(HOLD)
Options IV Signal
16th percentile
(LOW)
Volume Confirmation
HIGH
Confidence Score
80.4%
All Signals
- NEUTRAL: Price in fair range
- BULLISH: Options cheap (IV 16th percentile)
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Strong upward momentum (+3.2%)
- NEUTRAL: Near Wall St target ($238.77)
- BULLISH: Expecting earnings turnaround to 2.2% growth with 59.9% revenue growth
Trading Range Analysis
30-Day Trading Range
$211.31 -
$227.59
Current vs Trading Range
FAIR
Expected Move (7 Days)
±$13.36
(6.0%)
Support & Resistance Levels
Support Level
$212.14
Resistance Level
$228.93
Current Trend
Strong Uptrend
Technical data as of
May 14, 2026
Fundamental Context
Forward P/E (Next Year Est.)
14.93
Wall Street Target
$238.77
(+7.8%)
Revenue Growth (YoY)
59.9%
Earnings Growth (YoY)
-61.0%
Profit Margin
4.9%
Valuation Premium vs History
+2.2% premium
PE vs Historical
14.9 vs 14.0
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
+2.2%
(market-implied from PE analysis)
1-Year Target
$226.33
(+2%)
2-Year Target
$231.31
(+4%)
3-Year Target
$236.40
(+7%)
3-Yr Target (if PE normalizes)
(PE: 15→14)
PE COMPRESSION
$221.70
(+0%)
Earnings growth offset by PE compression
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.0, Growth: 16.1%)
$512.21
(+131%)
Base:
(SPY PE: 14.9, Growth: 16.1%)
$346.94
(+57%)
Bear:
(PE: 12.7, Growth: 16.1%)
$294.90
(+33%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (22x PE), but valuation improves significantly next year (15x PE) as earnings recover.
Trailing PE: 21.50 | Current EPS (TTM): $9.98
Bull Case
$350.92
(+59%)
Analyst growth 48.6%, PE expands to 23.7
Base Case
$319.02
(+44%)
Market implied 48.6%, PE stable at 21.5
Bear Case
$145.94
(-34%)
Severe decline -20.0%, PE contracts to 18.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
Share & Embed Analysis
Last updated: May 14, 2026 10:47 PM ET
Data refreshes hourly during market hours. Next update: 11:47 PM
Data refreshes hourly during market hours. Next update: 11:47 PM
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Technical Signals Check
Is DKS showing a specific setup today?
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Julie Lodge-Jarrett
SELL
4140 shares
2026-04-17
Edward W Stack
SELL
210478 shares
2026-03-31
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Advanced DKS Option Strategies
Professional options setups generated by AI based on today's DKS price and gamma walls.
