BC Stock Analysis: Buy, Sell, or Hold?
BC - Brunswick Corporation
$79.09
-2.49 (-3.05%)
▼
5d:
-10.08%
30d:
-3.27%
90d:
+8.24%
WAIT
LOW Confidence
Analysis Updated: Jul 2, 2026 12:00 AM ET
Earnings: Jul 23, 2026
18d
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Interactive Price Chart (1 Month)
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Bottom Line:
⏸️ WAIT FOR STABILIZATION: BC is down 10.1% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
⏸️ WAIT FOR STABILIZATION: BC is down 10.1% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$167.22
Based on 14.5% avg growth
INTRINSIC VALUE TODAY
$103.83
23.8% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 16.1x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BC is currently trading at $79.09, which is considered oversold relative to its 30-day fair value range of $80.58 to $84.75. The stock's valuation (Forward PE: 14.8) is in line with its historical norms (16.1). Remarkably, the market is currently pricing in an annual earnings decline of 2.7% over the next few years. This pessimistic expectation contrasts with the company's recent 6.7% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, BC is showing support break momentum. The price is currently testing key support at $78.17. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 3.1% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $90.12 (+13.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, BC is showing support break momentum. The price is currently testing key support at $78.17. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 3.1% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $90.12 (+13.9%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$80.58 -
$84.75
Company Quality Score
56/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
72.4%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-3.1%)
- BULLISH: Trading below Wall St target ($90.12)
- WARNING: Recommendation downgraded due to -10.1% 5-day decline - wait for stabilization
Trading Range Analysis
30-Day Trading Range
$80.58 -
$84.75
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$78.17
Resistance Level
$88.59
Current Trend
Support Break
Technical data as of
Jul 2, 2026
Fundamental Context
Forward P/E (Next Year Est.)
14.83
Wall Street Target
$90.12
(+13.9%)
Revenue Growth (YoY)
12.8%
Earnings Growth (YoY)
6.7%
Profit Margin
-2.5%
Valuation Discount vs History
-2.7% cheaper
PE vs Historical
14.8 vs 16.1
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-2.7%
(market-implied from PE analysis)
1-Year Target
$76.95
(-3%)
2-Year Target
$74.88
(-5%)
3-Year Target
$72.86
(-8%)
3-Yr Target (if PE normalizes)
(PE: 15→16)
$79.10
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 21.8, Growth: 25.2%)
$228.10
(+188%)
Base:
(SPY PE: 14.8, Growth: 25.2%)
$155.30
(+96%)
Bear:
(PE: 12.6, Growth: 25.2%)
$132.00
(+67%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 14.8 to 16.1
Stabilization Target:
$85.87
(+8.6%)
PE Expansion Potential:
+8.6%
Share & Embed Analysis
Last updated: July 03, 2026 7:24 PM ET
Data refreshes hourly during market hours. Next update: 8:24 PM
Data refreshes hourly during market hours. Next update: 8:24 PM
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| Ticker | Score | Recommendation | Change % |
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Technical Signals Check
Is BC showing a specific setup today?
Insider Activity (6 Months)
0
Buys
2
Sells
Net
INSIDERS SELLING
Recent Transactions
Christopher F Dekker
SELL
4981 shares
2026-02-06
David M Foulkes
SELL
38266 shares
2026-02-05
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