RCI Stock Analysis: Buy, Sell, or Hold?
RCI - Rogers Communications, Inc.
$35.71
-0.39 (-1.08%)
▼
5d:
-2.35%
30d:
+7.33%
90d:
-7.46%
BUY
HIGH Confidence
Analysis Updated: May 14, 2026 12:00 AM ET
Earnings: Apr 22, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
✅ BUY SIGNAL: RCI shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
✅ BUY SIGNAL: RCI shows strong fundamentals and good volume confirmation. Solid entry point despite fair pricing.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$45.58
Based on 4.1% avg growth
INTRINSIC VALUE TODAY
$28.30
Trading above historical range
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 7.4x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: RCI is currently trading at $35.71, which is considered fair relative to its 30-day fair value range of $33.45 to $36.77. The stock's valuation (Forward PE: 7.1) is in line with its historical norms (7.4). Remarkably, the market is currently pricing in an annual earnings decline of 1.4% over the next few years. This pessimistic expectation contrasts with the company's recent 59.5% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, RCI is in a downtrend. The price is currently testing key support at $35.81. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: RCI has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $41.24 (+15.5%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Technical Outlook: Technically, RCI is in a downtrend. The price is currently testing key support at $35.81. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: RCI has a strong technical setup (60/100), with favorable trendlines, momentum, and price action for short-term traders. Wall Street analysts see significant upside, with an average price target of $41.24 (+15.5%). Combining these factors, the current setup offers a favorable risk/reward ratio for buyers.
Quick Decision Summary
Current Position
FAIR
Historical Trading Range
$33.45 -
$36.77
Company Quality Score
62/100
(BUY)
Volume Confirmation
HIGH
Confidence Score
81.0%
All Signals
- NEUTRAL: Price in fair range
- BULLISH: Strong technical setup (60/100)
- BULLISH: High volume confirmation
- BULLISH: Trading below Wall St target ($41.24)
Trading Range Analysis
30-Day Trading Range
$33.45 -
$36.77
Current vs Trading Range
FAIR
Support & Resistance Levels
Support Level
$35.81
Resistance Level
$37.24
Current Trend
Downtrend
Technical data as of
May 14, 2026
Fundamental Context
Forward P/E (Next Year Est.)
7.07
Wall Street Target
$41.24
(+15.5%)
Revenue Growth (YoY)
10.2%
Earnings Growth (YoY)
59.5%
Profit Margin
31.7%
Valuation Discount vs History
-1.4% cheaper
PE vs Historical
7.1 vs 7.4
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-1.4%
(market-implied from PE analysis)
1-Year Target
$35.21
(-1%)
2-Year Target
$34.72
(-3%)
3-Year Target
$34.23
(-4%)
3-Yr Target (if PE normalizes)
(PE: 7→7)
$35.83
(+0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.0, Growth: 4.1%)
$125.67
(+252%)
Base:
(SPY PE: 7.1, Growth: 4.1%)
$40.31
(+13%)
Bear:
(PE: 6.0, Growth: 4.1%)
$34.26
(-4%)
📈
Valuation based on Current Earnings
Trailing PE: 3.83 | Current EPS (TTM): $9.53
Bull Case
$21.26
(-41%)
Analyst growth -47.1%, PE expands to 4.2
Base Case
$19.33
(-47%)
Market implied -47.1%, PE stable at 3.8
Bear Case
$24.84
(-31%)
Severe decline -20.0%, PE contracts to 3.3
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 7.1 to 7.4
Stabilization Target:
$37.38
(+4.7%)
PE Expansion Potential:
+4.7%
Share & Embed Analysis
Last updated: May 14, 2026 5:41 PM ET
Data refreshes hourly during market hours. Next update: 6:41 PM
Data refreshes hourly during market hours. Next update: 6:41 PM
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| Ticker | Score | Recommendation | Change % |
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Technical Signals Check
Is RCI showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
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