BRC Stock Analysis: Buy, Sell, or Hold?
BRC - Brady Corporation
$70.96
-0.18 (-0.25%)
▼
5d:
-9.41%
30d:
-13.88%
90d:
-26.34%
HOLD
LOW Confidence
Analysis Updated: May 15, 2026 12:00 AM ET
Earnings: May 15, 2026
0d
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Interactive Price Chart (1 Month)
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Bottom Line:
📊 HOLD: BRC shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: BRC shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$130.97
Based on 8.4% avg growth
INTRINSIC VALUE TODAY
$81.32
12.7% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 15.5x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: BRC is currently trading at $70.96, which is considered oversold relative to its 30-day fair value range of $76.97 to $84.55. From a valuation perspective, the stock is trading at a discount (Forward PE: 12.5) compared to its historical average (15.5). Remarkably, the market is currently pricing in an annual earnings decline of 6.9% over the next few years. This pessimistic expectation contrasts with the company's recent 20.6% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, BRC is in a downtrend. The price is currently testing key support at $70.57. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $102.00 (+43.7%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, BRC is in a downtrend. The price is currently testing key support at $70.57. A bounce from this level would confirm strength, while a break below could signal further downside.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $102.00 (+43.7%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$76.97 -
$84.55
Company Quality Score
52/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
79.5%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 43.7% below Wall St target ($102.00)
- CAUTION: Recommendation downgraded due to -9.4% 5-day decline
Trading Range Analysis
30-Day Trading Range
$76.97 -
$84.55
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$70.57
Resistance Level
$82.87
Current Trend
Downtrend
Technical data as of
May 15, 2026
Fundamental Context
Forward P/E (Next Year Est.)
12.51
Wall Street Target
$102.00
(+43.7%)
Revenue Growth (YoY)
7.7%
Earnings Growth (YoY)
20.6%
Profit Margin
13.0%
Valuation Discount vs History
-6.9% cheaper
PE vs Historical
12.5 vs 15.5
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-6.9%
(market-implied from PE analysis)
1-Year Target
$66.06
(-7%)
2-Year Target
$61.51
(-13%)
3-Year Target
$57.26
(-19%)
3-Yr Target (if PE normalizes)
(PE: 13→16)
$70.92
(0%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.1, Growth: 12.7%)
$179.24
(+153%)
Base:
(SPY PE: 12.5, Growth: 12.7%)
$101.64
(+43%)
Bear:
(PE: 10.6, Growth: 12.7%)
$86.39
(+22%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (17x PE), but valuation improves significantly next year (13x PE) as earnings recover.
Trailing PE: 16.66 | Current EPS (TTM): $4.27
Bull Case
$103.91
(+46%)
Analyst growth 32.8%, PE expands to 18.3
Base Case
$94.46
(+33%)
Market implied 32.8%, PE stable at 16.7
Bear Case
$48.38
(-32%)
Severe decline -20.0%, PE contracts to 14.2
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 12.5 to 15.5
Stabilization Target:
$87.88
(+23.9%)
PE Expansion Potential:
+23.9%
Share & Embed Analysis
Last updated: May 15, 2026 11:35 PM ET
Data refreshes hourly during market hours. Next update: 12:35 AM
Data refreshes hourly during market hours. Next update: 12:35 AM
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Technical Signals Check
Is BRC showing a specific setup today?
Insider Activity (6 Months)
0
Buys
7
Sells
Net
INSIDERS SELLING
Recent Transactions
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SELL
5538 shares
2026-01-05
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SELL
3791 shares
2025-12-10
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SELL
12528 shares
2025-11-25
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