PLBY Stock Analysis: Buy, Sell, or Hold?
PLBY - Playboy, Inc. Common Stock
$1.25
-0.08 (-6.02%)
▼
5d:
-27.75%
30d:
-30.94%
90d:
-36.22%
WAIT
LOW Confidence
Analysis Updated: May 18, 2026 12:00 AM ET
Earnings: May 13, 2026
0d
Smart Money Accumulation
PLBY is down 16.2% this week, but smart money is accumulating calls. Top strike: $2 2026-06-18 with 1,396 OI. Call ratio: 78% View Scanner →
Strength: 10.0/10
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6 traders called PLBY this week
100% bullish • 0 bearish
100% bullish • 0 bearish
Interactive Price Chart (1 Month)
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Bottom Line:
⏸️ WAIT FOR STABILIZATION: PLBY is down 27.7% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
⏸️ WAIT FOR STABILIZATION: PLBY is down 27.7% over the last 5 days. While fundamentals may be solid, catching a falling knife is risky. Wait for price to stabilize before entering.
In-depth Analysis How we analyze
Valuation Analysis: PLBY is currently trading at $1.25, which is considered oversold relative to its 30-day fair value range of $1.51 to $1.83. The stock's valuation (Forward PE: 22.2) is in line with its historical norms (22.3). Remarkably, the market is currently pricing in an annual earnings decline of 0.2% over the next few years. This aligns with recent fundamental challenges.
Technical Outlook: Technically, PLBY is in a downtrend. The price is currently testing key support at $1.26. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 6.0% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $2.83 (+113.0%). Current signals suggest waiting for a better entry point before initiating new positions.
Technical Outlook: Technically, PLBY is in a downtrend. The price is currently testing key support at $1.26. A bounce from this level would confirm strength, while a break below could signal further downside. Short-term momentum is weak, with the stock down 6.0% recently.
Market Sentiment: The stock shows a mixed technical setup (40/100), with neutral trendline and momentum signals. Wall Street analysts see significant upside, with an average price target of $2.83 (+113.0%). Current signals suggest waiting for a better entry point before initiating new positions.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$1.51 -
$1.83
Company Quality Score
45/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
74.8%
All Signals
- BULLISH: Price oversold vs 30-day range
- NEUTRAL: Mixed technical signals (40/100)
- BULLISH: High volume confirmation
- BEARISH: Downward momentum (-6.0%)
- BULLISH: Trading 113.0% below Wall St target ($2.83)
- WARNING: Recommendation downgraded due to -27.7% 5-day decline - wait for stabilization
Trading Range Analysis
30-Day Trading Range
$1.51 -
$1.83
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$1.26
Resistance Level
$1.88
Current Trend
Downtrend
Technical data as of
May 18, 2026
Fundamental Context
Forward P/E (Next Year Est.)
22.17
Wall Street Target
$2.83
(+113.0%)
Revenue Growth (YoY)
4.7%
Profit Margin
-6.2%
Valuation Discount vs History
-0.2% cheaper
PE vs Historical
22.2 vs 22.3
FAIR
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-0.2%
(market-implied from PE analysis)
1-Year Target
$1.33
(0%)
2-Year Target
$1.32
(0%)
3-Year Target
$1.32
(-1%)
3-Yr Target (if PE normalizes)
(PE: 22→22)
$1.33
(0%)
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 22.2 to 22.3
Stabilization Target:
$1.34
(+0.6%)
PE Expansion Potential:
+0.6%
Share & Embed Analysis
Last updated: May 18, 2026 1:50 PM ET
Data refreshes hourly during market hours. Next update: 2:50 PM
Data refreshes hourly during market hours. Next update: 2:50 PM
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Technical Signals Check
Is PLBY showing a specific setup today?
Insider Activity (6 Months)
0
Buys
3
Sells
Net
INSIDERS SELLING
Recent Transactions
Bernhard L Kohn III
SELL
18502 shares
2026-04-24
Christopher Riley
SELL
8916 shares
2026-04-24
Tracey E Edmonds
SELL
75000 shares
2025-11-21
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