PLNT Stock Analysis: Buy, Sell, or Hold?
PLNT - Planet Fitness, Inc.
$51.31
0.72 (1.42%)
▲
5d:
+16.59%
30d:
-28.95%
90d:
-42.13%
HOLD
MODERATE Confidence
Analysis Updated: May 14, 2026 12:00 AM ET
Earnings: May 07, 2026
0d
Smart Money Accumulation
PLNT is down 20.9% this week, but smart money is accumulating calls. Top strike: $55 2026-06-18 with 4,895 OI. Call ratio: 92% View Scanner →
Strength: 10.0/10
Get Alerted When PLNT Hits Your Target Price
Join 10,000+ traders who never miss a move
You're in! Check your email to confirm and set your target price.
100% Free
No spam, ever
Unsubscribe anytime
13 traders called PLNT this week
63% bullish • 7 bearish
63% bullish • 7 bearish
Interactive Price Chart (1 Month)
Loading chart...
Loading historical data...
Bottom Line:
📊 HOLD: PLNT shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
📊 HOLD: PLNT shows mixed signals. Fine to hold existing positions. Not urgent to buy or sell.
Long-Term Wealth Forecast (2031)
Based on Analyst Consensus Growth & Historical Valuation
0% (Stagnation)
50% (Hyper Growth)
EST. PRICE IN 2031
$133.17
Based on 9.2% avg growth
INTRINSIC VALUE TODAY
$82.69
37.9% Margin of Safety
How this is calculated: We use a Growth Decay Model: starting with analyst consensus growth (adjusted above) and gradually slowing it down to a long-term terminal rate (4%) by Year 5. This provides a more realistic valuation than assuming constant hyper-growth. We then apply a 23.3x Exit PE.
In-depth Analysis How we analyze
Valuation Analysis: PLNT is currently trading at $51.31, which is considered oversold relative to its 30-day fair value range of $55.84 to $74.32. From a valuation perspective, the stock is trading at a discount (Forward PE: 13.7) compared to its historical average (23.3). Remarkably, the market is currently pricing in an annual earnings decline of 16.2% over the next few years. This pessimistic expectation contrasts with the company's recent 30.2% earnings growth, suggesting potential undervaluation if the company simply maintains stability.
Technical Outlook: Technically, PLNT is in a strong downtrend. Immediate support is located at $37.03, while resistance sits at $68.47.
Market Sentiment: PLNT has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $76.66 (+51.5%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Technical Outlook: Technically, PLNT is in a strong downtrend. Immediate support is located at $37.03, while resistance sits at $68.47.
Market Sentiment: PLNT has a weak technical setup (25/100), with bearish trendlines and momentum suggesting caution for short-term entries. Wall Street analysts see significant upside, with an average price target of $76.66 (+51.5%). The stock is fairly positioned - fine to hold existing positions or accumulate slowly on dips, but not an urgent buy.
Quick Decision Summary
Current Position
OVERSOLD
Historical Trading Range
$55.84 -
$74.32
Company Quality Score
51/100
(HOLD)
Volume Confirmation
HIGH
Confidence Score
57.1%
Protect Your Profits
Holding PLNT? Use our AI-powered strategies to protect your downside while keeping your long-term position.
View Profit Protection PlanAll Signals
- BULLISH: Price oversold vs 30-day range
- BEARISH: Weak technical setup (25/100)
- BULLISH: High volume confirmation
- BULLISH: Trading 51.5% below Wall St target ($76.66)
Trading Range Analysis
30-Day Trading Range
$55.84 -
$74.32
Current vs Trading Range
OVERSOLD
Support & Resistance Levels
Support Level
$37.03
Resistance Level
$68.47
Current Trend
Strong Downtrend
Technical data as of
May 14, 2026
Fundamental Context
Forward P/E (Next Year Est.)
13.71
Wall Street Target
$76.66
(+51.5%)
Revenue Growth (YoY)
19.7%
Earnings Growth (YoY)
30.2%
Profit Margin
17.8%
Valuation Discount vs History
-16.2% cheaper
PE vs Historical
13.7 vs 23.3
CHEAP
Market-Implied Price Targets
If current PE multiple persists
Implied Growth (YoY):
-16.2%
(market-implied from PE analysis)
1-Year Target
$45.53
(-10%)
2-Year Target
$40.98
(-19%)
3-Year Target
$36.88
(-27%)
3-Yr Target (if PE normalizes)
(PE: 14→23)
$62.70
(+24%)
3-Year Scenarios
Using analyst projected EPS growth
Bull:
(PE: 22.0, Growth: 14.4%)
$121.84
(+141%)
Base:
(SPY PE: 13.7, Growth: 14.4%)
$75.76
(+50%)
Bear:
(PE: 11.6, Growth: 14.4%)
$64.40
(+27%)
📈
Valuation based on Current Earnings
RECOVERY PLAY: Stock looks expensive now (17x PE), but valuation improves significantly next year (14x PE) as earnings recover.
Trailing PE: 17.47 | Current EPS (TTM): $2.77
Bull Case
$70.95
(+40%)
Analyst growth 33.3%, PE expands to 19.2
Base Case
$64.50
(+28%)
Market implied 33.3%, PE stable at 17.5
Bear Case
$32.91
(-35%)
Severe decline -20.0%, PE contracts to 14.9
These are projections based on PE multiples and EPS growth scenarios, not predictions. Actual results may vary significantly.
💡
Upside Surprise Potential
If earnings stabilize (0% growth), PE could expand from 13.7 to 23.3
Stabilization Target:
$86.01
(+70.0%)
PE Expansion Potential:
+70.0%
Share & Embed Analysis
Last updated: May 14, 2026 2:42 PM ET
Data refreshes hourly during market hours. Next update: 3:42 PM
Data refreshes hourly during market hours. Next update: 3:42 PM
🔥 Top Stocks Breaking Out Now
| Ticker | Score | Recommendation | Change % |
|---|
Technical Signals Check
Is PLNT showing a specific setup today?
Insider Activity (6 Months)
0
Buys
0
Sells
0
Net
NEUTRAL
Top Rated Leisure Stocks
Top-rated stocks in Leisure by analyst ratings.
| Stock | Analyst Consensus | Analyst Target | Tradestie Score |
|---|---|---|---|
|
AS
Amer Sports, Inc. |
STRONG BUY
19 analysts |
$49 | 59 HOLD |
|
HAS
Hasbro Inc |
STRONG BUY
14 analysts |
$114 | 66 BUY |
|
FUN
Six Flags Entertainment … |
STRONG BUY
14 analysts |
$26 | 55 HOLD |
|
MAT
Mattel Inc |
STRONG BUY
14 analysts |
$19 | 61 BUY |
|
LTH
Life Time Group Holdings… |
STRONG BUY
13 analysts |
$41 | 59 HOLD |
Advanced PLNT Option Strategies
Professional options setups generated by AI based on today's PLNT price and gamma walls.
